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"There are two possible ways you can do this action with MailerLite. The first one is by <strong>sending a freebie in an automation workflow</strong>. To do this, you need to create a form and offer a free gift in exchange of joining your list; then, create an automation workflow that activates when a subscriber joins that list, and lastly, create an email containing the external link to download the freebie. The other way you can choose is by<strong> sending the freebie in the double opt-in confirmation emai</strong>l. Just create a form with the same characteristics, turn on the double opt-in in your form settings and create the opt-in confirmation page with the link to the gift. "
<https://thedigitalmerchant.com/crm/email-marketing/mailerlite-review/>