<https://www.coursera.org/learn/comunicaciones-integradas-marketing#mooc>
<http://www.w3.org/1999/02/22-rdf-syntax-ns#type>
<http://schema.org/Course>
<https://www.coursera.org/lecture/comunicaciones-integradas-marketing/como-procesan-la-informacion-los-consumidores-W4Yim>