<https://sfpgmr.net/#organization>
<http://www.w3.org/1999/02/22-rdf-syntax-ns#type>
<http://schema.org/Organization>
<https://www.sfpgmr.net/blog/entry/why-do-we-need-isdialogmessage-at-all-the-old-new-thing-site-home-msdn-blogs.amp.html>