<https://stg.asponline.com/product/top-ten-observations/#product>
<http://schema.org/description>
"Here are some of the notable observations from the essays of the winning sites. They are listed below and explained in this report.\r\n\r\nThis Report is included with ASP membership. Not an ASP Member?  Join Today"
<https://stg.asponline.com/product/top-ten-observations/>