<http://schema.org/name>
"pro po\u010D\u00EDta\u010D"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.mironet.cz/eset-smart-security-10-2-pocitac-3-roky-pro-domacnosti-a-firmy-elektronicka-licence+dp285442/>