<http://schema.org/description>
"&lt;h3&gt;What It Is&lt;/h3&gt;\nA firming eye treatment\n&lt;h3&gt;What It Does&lt;/h3&gt;\nBrightens, plumps, and moisturizes the eye area"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.allure.com/review/olay-regenerist-eye-serum>