<http://schema.org/name>
"\u0633\u064A\u0646\u0645 \u0632\u0646\u06AF\u064A\u0646\u200C\u0686\u0644\u0628\u064A"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ketabcity.com/bookview.aspx?bookid=1698073>