<http://schema.org/name>
"\u0646\u064A\u0644\u0648\u0641\u0631 \u0627\u0644\u0641\u062A\u200C\u0634\u0627\u064A\u0627\u0646"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ketabcity.com/bookview.aspx?bookid=1698073>