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"If you remember way back to nearly a year ago, Zynga let potato chip (and various other unhealthy snack) manufacturer Frito-Lay bring its likeness to FarmVille through a series of quests and"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2012/02/23/farmville-frito-lay-promotion/20178499/>