<http://schema.org/target>
"http://www.upi.com/search?ss={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.upi.com/Entertainment_News/Movies/2011/06/17/Evans-Cumberbatch-join-Hobbit-cast/UPI-57231308360039/?rel=51951341607807>