<http://schema.org/name>
"\u9B54\u6CD5\u306E\u3088\u3046\u306B\u826F\u304F\u5206\u304B\u308B\u300C\u4F1D\u308F\u308B\u30D7\u30EC\u30BC\u30F3\u300D\u306E\u6559\u79D1\u66F8"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_26179035.html>