<http://schema.org/target>
"android-app://com.guardian/https/www.theguardian.com/stage/2005/dec/10/theatre1"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.theguardian.com/stage/2005/dec/10/theatre1?INTCMP=ILCNETTXT3487>