<http://schema.org/name>
"\u0639\u0644\u0627\u062C \u0633\u0631\u0637\u0627\u0646 \u0627\u0644\u062B\u062F\u064A \u0645\u062C\u0631\u0628 \u0635\u062D\u064A\u062D \u062C\u062F\u0627"^^<http://www.w3.org/2001/XMLSchema#string>
<http://hokispirit.yourforumlive.com/t2288-topic>