<http://schema.org/description>
"Bejeweled Blitz developer PopCap has launched a holiday celebration called simply Yeti Days. Yeti Days sees PopCap games being rewarded with a variety of freebies in the company&amp;#039;s Facebook"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2012/12/05/popcap-yeti-days-facebook-giveaway/20395592/>