<http://schema.org/name>
"CBS News"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.cbsnews.com/videos/notebook-identity-theft/?lumiereId=50071528&videoId=6722501f-8bdf-11e2-9400-029118418759&cbsId=5002308&site=cbsnews>