<http://schema.org/target>
"http://www.rbmofatlanta.com/?s={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.rbmofatlanta.com/?cid=ps26044823483&asource=google+search&amedium=adlogic&aterm=%2Bmercedes%20%2Bga&acampaign=oem>