<http://schema.org/alternativeHeadline>
"I have been absolutely dreading my annual holiday card-sending spree (to 75 of my nearest and dearest). So after reading Gwyneth Paltrow&amp;#39;s gift suggestions on GOOP this morning, I went searching for a cool return..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.teenvogue.com/story/december-daily-gift-guide-rubber-address-stamps>