<http://schema.org/description>
"Oh dear. Birmingham evidently didn't learn any lessons from Loughborough University students' heinous promotional video as they've now gone and topped it..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.huffingtonpost.co.uk/2013/12/09/birmingham-university-hideously-cringey-music-video_n_4411387.html?ir=UK+Universities+%26+Education>