<http://schema.org/name>
"\u0627\u0647\u0645 \u0645\u0639\u0644\u0648\u0645\u0627\u062A \u062A\u0646\u0634\u0631 \u0639\u0646 \u0627\u0646\u0641\u0644\u0627\u0648\u0646\u0632\u0627 \u0627\u0644\u062E\u0646\u0627\u0632\u064A\u0631"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t16642-topic>