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"In the recent article, &amp;acirc;&amp;euro;&amp;oelig;Cool kids click into trend spotting&amp;acirc;&amp;euro;&#157;. Trend Hunter was cited in The Sunday Times, providing the definitions for Trend Spotting and Cool Hunting. &amp;lt;b&amp;gt;From The Times:&amp;lt;/b&amp;gt; Trendspotting, according to Trendhunter.com, is the &amp;acirc;&amp;euro;&amp;oelig;science of identifying emerging shifts in our social behaviour and aspirations&amp;acirc;&amp;euro;&#157;. The more specialised art of cool hunting is &amp;acirc;&amp;euro;&amp;oelig;the search for what&amp;#039;s not popular &amp;acirc;&amp;euro;&amp;quot; yet&amp;acirc;&amp;euro;&#157;.&amp;nbsp; &amp;lt;b&amp;gt;Implications&amp;lt;/b&amp;gt; - Trend Hunter is growing daily and will continue the search for the most innovative and amazing trends of the world. Being cited in The Sunday Times is a great achievement that Trend Hunter is definitely proud of. Hopefully there will be many more citations provided by Trend Hunter in the near future!"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.trendhunter.com/trends/trend-hunter-featured-in-the-times>