<http://schema.org/headline>
"Affiliate marketers have an interesting challenge when it comes to promoting products and services that aren\u2019t their own. They need to establish themselves as experts"^^<http://www.w3.org/2001/XMLSchema#string>
<https://website-designs.com/online-marketing/how-to-brand-yourself-as-an-expert-when-the-products-are-not-yours/>