<http://schema.org/description>
"Unless you are in marketing, chances are the likelihood that you&amp;rsquo;d pick up a book titled Brand It Yourself: The Fast, Focused Way to Marketplace Magic (Portfolio; $21.95 ) is on the far side of never."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.adandp.media/articles/faster-is-better>