<http://schema.org/description>
"The news is usually focused on hate, corruption, and crime, but not all is lost. While your favorite athlete was being indicted for two more murders, an everyday hero was at work."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.tucsonweekly.com/TheRange/archives/2014/05/30/hero-of-the-week-hiddencash>