<http://schema.org/description>
"McCain is launching a &amp;quot;premium&amp;quot; addition to its product line in the UK with the introduction of Simply Gorgeous Chunky Chips and Roasting Potatoes."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-food.com/news/mccain-launches-premium-chip_id103332.aspx>