<http://schema.org/alternativeHeadline>
"Jadeveon Clowney's trainer praises his work ethic ahead of 2014 NFL draft"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/nfl/audibles/2014/04/02/jadeveon-clowney-work-ethic-2014-nfl-draft>