<http://schema.org/keywords>
"nflpa tv nflpa media company nfl players association media company nflpa business nflpa ace media nfl ace media Richard Sherman richard sherman nflpa richard sherman nflpa media company"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/nfl/2015/09/21/nfl-players-association-new-media-company>