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"  It&amp;#039;s always interesting to see the domino effect in action, how one thing affects another. With the country&amp;#039;s current economic crisis, I hadn&amp;#039;t really thought about it affecting baking, but it turns out that it is. Jim Cramer, from CNBC&amp;#039;s Mad Money, was a guest on a recent episode of Martha Stewart&amp;#039;s daytime talk show, and he said that he happened to be on the telephone with the CEO of General Mills recently. The CEO had been looking at a spreadsheet of all their different products, and their individual sales, and he said that in 50 years, the sales stats on one item has never changed ... Gold Medal Flour ... until now. They&amp;#039;re seeing a 10% increase in sales. Now ten percent might not sound like a lot, but when you consider that the figure has remained constant for 50 years, 10% is a considerable move. So beyond less visits to restaurants and more luxury purchases, it turns out, as Martha and Jim Cramer surmised by the flour&amp;#039;s stats, that more and more people are baking. It&amp;#039;s about time! And if you need more recipes to keep you busy in the kitchen, delish.com is the perfect place to start. Take advantage of Fall&amp;#039;s bounty and start cooking up some delectable treats with fresh-picked apples and pumpkins. Store-bought is easy, but nothing beats homemade. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.delish.com/restaurants/a29747/economy-crisis-inspires-baking/>