<http://schema.org/description>
"Amazon launches Matchbook, a new service that lets customers purchase kindle editions of the physical books they buy for just $3 or less"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.tweaktown.com/news/33642/amazon-s-new-matchbook-service-is-live-70-000-ebooks-for-3-or-less/index.html>