<http://schema.org/name>
"...................................\u0627\u062F\u0627\u0631\u0629 \u0627\u0644\u0645\u062F\u0631\u0633\u0629"^^<http://www.w3.org/2001/XMLSchema#string>
<http://brden2009.ahlamontada.net/t29-topic>