<http://schema.org/name>
"\u0623\u0635\u062D\u0627\u0628 \u0627\u0644\u0642\u0635\u0627\u0626\u062F \u0648 \u0627\u0644\u0623\u0634\u0639\u0627\u0631"^^<http://www.w3.org/2001/XMLSchema#string>
<http://ashabe.ahlamontada.net/t453-topic>