<http://schema.org/name>
"\u0645\u0637\u0644\u0648\u0628 \u0646\u0642\u0644 \u0627\u0644\u0645\u0646\u062A\u062F\u0649 \u0644\u0644\u0635\u064A\u0646"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t17199-topic>