<http://schema.org/image>
<http://static1.squarespace.com/static/554acad9e4b0149371ef19bf/t/554b201be4b05766734dff37/1477046228381/>
<http://www.m2comms.com/blog/2015/6/19/5-compelling-pr-campaigns-that-your-brand-should-emulate>