<http://schema.org/name>
"\u0643\u064A\u0641\u064A\u0629 \u0627\u0644\u062A\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0645\u0635\u0627\u0626\u0628"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ibda3araby.com/t121646-topic>