<http://schema.org/name>
"\u062D\u0628\u0627\u0628 \u0627\u0644\u0623\u062E\u0648\u0627\u0646 .. \u0645\u0648\u0633\u0649 \u0648\u0628\u0643\u0631\u064A"^^<http://www.w3.org/2001/XMLSchema#string>
<http://halfasugar.mam9.com/t2513-topic>