<http://schema.org/description>
"The stock of E. W. Scripps Co (NYSE:SSP) hit a new 52-week low and has $13.26 target or 7.00% below today's $1"^^<http://www.w3.org/2001/XMLSchema#string>
<http://presstelegraph.com/2016/10/17/price-action-to-note-e-w-scripps-co-stock-is-at-yearly-low-now/>