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"android-app://com.guardian/http/www.theguardian.com//media-network/partner-zone-brand-union/evolution-brand-experience-south-africa-fnb"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.theguardian.com/media-network/partner-zone-brand-union/evolution-brand-experience-south-africa-fnb>