<http://schema.org/description>
"Amazon.com is raising the bar -- again -- by lowering the bar, again. The leading online retailer is lowering the price of the Kindle Fire HD to just $139. The popular Android-fueled tablet that"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2013/09/25/amazon-knows-what-microsoft-does-not/20730149/>