<http://schema.org/description>
"Now that we're officially getting into the dog days of summer, you might be tempted to leave your beloved pet in the car alone while you run into the sup..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.huffingtonpost.com/2015/06/10/dog-in-hot-car_n_7539214.html>