<http://schema.org/name>
"\u10DB\u10E3\u10DC\u10D3\u10DD\u10D4\u10DA\u10D4\u10D1\u10D8\u10E1 \u10E8\u10D4\u10EE\u10D5\u10D4\u10D3\u10E0\u10D4\u10D1\u10D8\u10D8"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mundonoveleras.forum2x2.ru/t3129p255-topic>