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"The National Football League, General Electric , and Under Armour announced today they have launched Head Health Challenge II, their sophomore effort to foster innovation and competition to create"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2013/09/04/ge-under-armour-and-nfl-team-up-to-protect-the-bra/20712125/>