<http://schema.org/name>
"\u0646\u0638\u0627\u0641\u0629 \u0627\u0644\u0637\u0641\u0644 \u0645\u0647\u0645\u0629 \u0628\u0639\u062F \u0645\u0645\u0627\u0631\u0633\u0629 \u0627\u0644\u0631\u064A\u0627\u0636\u0629"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t25540-topic>