<http://schema.org/headline>
"Starbucks, Arizona State University to offer baristas college scholarships, tuition reimbursement"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.sbsun.com/business/20140616/starbucks-arizona-state-university-to-offer-baristas-college-scholarships-tuition-reimbursement>