<http://schema.org/alternativeHeadline>
"Magic's Scott Skiles on Elfrid Payton, LeBron in Finals and more"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/nba/2015/06/19/scott-skiles-orlando-magic-elfrid-payton-lebron-james-summer-league>