<http://schema.org/name>
"\u0644\u0645\u0627\u0630\u0627 \u0627\u0644\u0637\u0648\u0627\u0641 \u062D\u0648\u0644 \u0627\u0644\u0643\u0639\u0628\u0647 \u0639\u0643\u0633 \u0639\u0642\u0627\u0631\u0628 \u0627\u0644\u0633\u0627\u0639\u0647"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t1301-topic>