<http://schema.org/target>
"android-app://com.guardian/https/www.theguardian.com/business/gallery/2009/jul/06/marks-and-spencer-retail"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.theguardian.com/business/gallery/2009/jul/06/marks-and-spencer-retail?picture=349827521>