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"Telling time has recently become very artistic, and many watch companies are starting to step up their game to introduce a little bit of artistry into their designs, as seen with the Ziiiro Celeste watch.  Very similar to its predecessor, the &amp;lt;a href=&amp;quot;http://www.trendhunter.com/trends/ziiiro-aurora-watch&amp;quot;&amp;gt;Ziiiro Aurora&amp;lt;/a&amp;gt;, it also features a gradient-like face that relays the time. Yet, instead of a flexible silicone and metal strap, the Ziiiro Celeste boasts a sophisticated matte stainless steel casing and strap. Absolutely mesmerizing, the Ziiiro Celeste will surely make users forget why they are looking at their watch in the first place. The constant color changes are very reminiscent of the Aurora Borealis phenomenon. The Ziiiro Celeste is available in four models: Black and Mono, Gunmetal and Mono, Gunmetal and Colored and Chrome and Colored."^^<http://www.w3.org/2001/XMLSchema#string>
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