<http://schema.org/description>
"Kellogg CEO David Mackay today (2 November) attempted to look ahead to 2011 after admitting the US cereal giant had had a &amp;quot;disappointing year&amp;quot;."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-food.com/analysis/kellogg-ceo-looks-to-2011-after-disappointing-year_id113047.aspx>