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"Richard Plepler, the CEO of HBO, had lunch with Steven Soderbergh today, and according to Plepler, the acclaimed director, producer and screenwriter had a memorable description for the premium channel."^^<http://www.w3.org/2001/XMLSchema#string>
<http://qz.com/206777/hbo-chief-richard-plepler-explains-his-simple-plan-for-staying-ahead-of-netflix/?curator=MediaREDEF>