<http://schema.org/name>
"\u0643\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0640\u0648\u062F \u0627\u062E\u0641\u0640\u0640\u0640\u0627\u0621 \u0627\u0644\u0627\u0633\u0645 \u0627\u0644\u0645\u0633\u062A\u0639\u0627\u0627\u0631"^^<http://www.w3.org/2001/XMLSchema#string>
<http://hacknimbuzz.forumotion.com/t133-topic>