<http://schema.org/description>
"Just download and install the Blippar app on your iPhone, iPad, or Android device,  open the app, and shop from the pages of InStyle!"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.instyle.com/news/need-some-last-minute-gift-ideas-shop-instyle-magazine-s-gift-guide-straight-your-phone>