<http://schema.org/description>
"So-Cal shops battled it out, jib, jump, and pipe at Bear Mountain last Saturday for a trip to Folgefonna Snowboard Camp in Norway. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://snowboarding.transworld.net/photos/planet-earths-shop-wars-at-bear-mtn/>