<http://schema.org/headline>
"Rs 100cr films don't always make substantial profit: Ajay"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.hindustantimes.com/bollywood/rs-100cr-films-don-t-always-make-substantial-profit-ajay/story-KYfCsmJrxq4LlO2SeJZ3VK.html>