<http://schema.org/target>
"android-app://com.guardian/https/www.theguardian.com/technology/2014/may/29/apple-buys-beats-headphones-eddy-cue-tim-cook-dre"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.theguardian.com/technology/2014/may/29/apple-buys-beats-headphones-eddy-cue-tim-cook-dre>