<http://schema.org/name>
"\u0646\u0635\u064A\u062D\u0647 \u0627\u0644\u0649 \u0643\u0644 \u0645\u0647\u0645\u0648\u0645"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t1624-topic>