<http://schema.org/description>
"&lt;p&gt;You will soon be going into production with a new component.  There are six or eight ways you could measure the part and dozens of products that might do the job. &lt;/p&gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mmsonline.com/columns/to-help-you-select-the-right-gage-and-master-let39s-play-20-questions>