<http://schema.org/description>
"If your SEO isn't talking to your PR isn't talking to your social media, you are losing out on customers. \n\nIf a PR professional had jumped into..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.huffingtonpost.co.uk/heather-baker/rip-traditional-marketing_b_1925680.html>