<http://schema.org/name>
"Burn 2nd Degree Cleat"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.warrior.com/WMSSM2.html?cgid=41000&prefn1=size&start=10&dwvar_WMSSM2_color=Red_with_White_and_Silver&prefv1=5.5%7C10>