<http://schema.org/name>
"\u0414\u0435\u0432\u043E\u043D \u0421\u0430\u0432\u0430"^^<http://www.w3.org/2001/XMLSchema#string>
<http://myonvideo.com/Animal-Kingdom-Jivotinsko-Kralstvo-S01E08-online-23525/>