<http://schema.org/name>
"\u0627\u0644\u0643\u0644\u0645\u0629 .. \u0627\u0628\u062F\u0627\u0639 \u0648\u0627\u0644\u062A\u0632\u0627\u0645"^^<http://www.w3.org/2001/XMLSchema#string>
<http://kalema.a7larab.net/t14527-topic>