<http://schema.org/name>
"\u041A\u0440\u0435\u0441\u0442\u044C\u044F\u043D\u0441\u043A\u0438\u0435 \u0441\u0435\u043B\u0435\u043D\u0438\u044F"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.misteria7.com/t52p105-topic>