<http://schema.org/name>
"\u0639\u0644\u064A \u0645\u0639\u062A\u0645\u062F\u0632\u0627\u062F\u06AF\u0627\u0646"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ketabcity.com/bookview.aspx?bookid=1678833>