<http://schema.org/name>
"\u30D1\u30BD\u30B3\u30F3\u30C7\u30B9\u30AF"^^<http://www.w3.org/2001/XMLSchema#string>
<http://product.rakuten.co.jp/product/-/10da0280fa745b8c0ef418eb7454dd24/?l2-id=sd_product_item>