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"It&amp;#039;s probably true that Organic ANYTHING is hot right now.  So it shouldn&amp;#039;t be too much of a surprise that organic beer is the next big thing in bars.  In fact, Anheuser-Busch has now entered the market with its own organic beer label. &amp;lt;b&amp;gt;Implications&amp;lt;/b&amp;gt; - In a health-conscious society, organic food has become all the rage. Books and documentaries that report the realities behind mass-produced foodstuffs have encouraged people to take up healthier diets. Even when it comes to alcohol, health is a priority for companies looking to remain relevant to the modern consumer. Not only does this make businesses look good, it makes profit since organic food often costs a lot more to purchase compared to regular products."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.trendhunter.com/trends/organic-beer-sales-grow-anheuser-busch-enters-market>