<http://schema.org/name>
"\u0643\u064A\u0641\u064A\u0629 \u0627\u0633\u062A\u062E\u0631\u0627\u062C \u0643\u0634\u0641 \u0627\u0644\u062D\u0633\u0627\u0628 \u0628\u0631\u064A\u062F \u0627\u0644\u062C\u0632\u0627\u0626\u0631"^^<http://www.w3.org/2001/XMLSchema#string>
<http://slim.his-forum.com/t1033-topic>