<http://schema.org/target>
"http://www.upi.com/search?ss={search_term_string}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.upi.com/Top_News/US/2014/03/14/Sam-Adams-pulls-sponsorship-from-Boston-St-Paddys-parade/5291394819522/>