<http://schema.org/description>
"The Green Bay Packers will give six lucky kids the chance to cover the team\u2014along with a $1,000 college-savings starter account\u2014as part of their new \u201CRookie Reporter\u201D promotion.\n"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.si.com/extra-mustard/2015/06/01/green-bay-packers-kid-reporters>