<http://schema.org/headline>
"CIO Moves: Deere, TricorBraun, Shale-Inland, PSCU"^^<http://www.w3.org/2001/XMLSchema#string>
<http://blogs.wsj.com/cio/2012/06/01/cio-moves-deere-tricorbraun-shale-inland-pscu/>