<http://schema.org/description>
"It looks like you and I will be eating more chicken this 2014. Retail beef prices remain at record highs, and we consumers will likely be driven more toward comparatively cheaper chicken meat in"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2013/12/30/the-chicken-menu-is-looking-healthy-for-2014/20797337/>