<http://schema.org/description>
"&lt;p&gt;Taking mumbo jumbo and turning it into tasty technology gumbo&lt;/p&gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://glog.glennf.com/blog/2012/05/14/swirly_with_a_cringe_on_top_or_unsalted_batter-y>