<http://schema.org/url>
<http://mashable.com/media/ZgkyMDE1LzA2LzA0LzBhL1NjYWxlbWF0dGVyLmY2ZWUzLmpwZwpwCXRodW1iCTEyMDB4NjI3Iw/4b9b59db/796/Scale-matters.jpg>
<http://mashable.com/2015/06/04/digital-media-scale-matters/>