<http://schema.org/alternativeHeadline>
"To complement its 2014 catalog, Swedish flat-pack champion IKEA unveils an augmented reality app that enables shoppers to outfit their homes with digital imagery of furniture for a 'perfect fit.'"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mnn.com/your-home/at-home/blogs/ikea-aims-to-eliminate-buyers-remorse-with-nifty-augmented-reality-app>