<http://schema.org/description>
"Discover how to drive greater levels of revenue by eliminating the gulf between big picture strategy and day-to-day field implementation. Designed for midsize companies or business units, this program helps you optimize your sales channels by linking go-to-market initiatives with strategic priorities and implementing the infrastructure, processes, and company culture critical to profitable growth."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.exed.hbs.edu/programs/align/Pages/objectives.aspx>