<http://schema.org/alternativeHeadline>
"Ferran Adri\u00E0 recapta 1,4 milions d&amp;#039;euros en una subhasta"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ara.cat/societat/Ferran_Adria-recapta-subhasta-El_Bulli_0_894510725.html>