<http://schema.org/description>
"Netflix and Hulu are two companies battling to change how consumers in the US view and interact with TV, but, for those outside of Western markets, no obvious Web TV contender has emerged ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/media/2013/07/24/viki-global-netflix-ambition/>