<http://schema.org/articleBody>
"The  creative minds at Air New Zealand have come up with a new way to demonstrate flight safety in their latest video, starring British adventurer Bear Grylls. Previously, the company has worked with Peter Jackson and castmembers from The Hobbit, Richard Simmons, and David Hasselhoff.\nSEE ALSO: See How Peter Jackson Turns New Zealand Into Middle Earth\nThis is the first of its unique in-flight safety videos to be filmed outside of the airline. Instead, Grylls runs along the scenic 32-kilometer Routeburn Track, while providing passengers with \"The Bear Essentials of Safety.\" \nAlong the way, Grylls encounters New Zealand natives, like entomologist Ruud Kleinpaste, and local animals, like the Tutara lizard, Kea bird and Weta bug.\nViewers can enter for a chance to win The Great Kiwi Bucket List: a trip for two from anywhere in the world to New Zealand. Watch \u201CThe Bear Essentials of Safety\u201D and then count how many scenes the Moa bird appears in before his true character is \"revealed.\" You can visit the Air New Zealand website for more details.\nImage courtesy of Air New Zealand"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2013/02/26/bear-grylls-air-new-zealand/>