<http://schema.org/description>
"If you haven't noticed yet, today we put up our new design.  The design is based on more of a 'tabloid' type of theme.  Yes, we decided to change our focus and become a more 'edgy news' type of public"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.seroundtable.com/archives/016742.html>