<http://schema.org/alternativeHeadline>
"Dear Rachel, I'm a freshmen this year and I was always looking forward to high school. When I was in 8th grade I started hanging out with high schoolers from freshmen all the way up..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.teenvogue.com/story/how-do-i-improve-my-reputation>