<http://schema.org/headline>
"Reminder: Last chance to enter our BBM4ALL VIdeo Contest for a chance to win a Galaxy S4 or a trip to Toronto!"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.androidcentral.com/reminder-last-chance-enter-our-bbm4all-video-contest-chance-win-galaxy-s4-or-trip-toronto>