<http://schema.org/name>
"Evernote for iOS gets rich text formatting and a new UI for the iPad"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2011/08/22/evernote-for-ios-gets-rich-text-formatting-and-a-new-ui-for-the-ipad/>