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"Sit back and hold onto your hat, Microsoft appears interested in deriving larger revenues from its $8.5 billion purchase of Skype. While that's not a surprise, how the company might ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/microsoft/2012/04/25/microsoft-mulling-new-in-skype-advertising-options/>