<http://schema.org/alternativeHeadline>
"Exactly How to Make Glowy Skin Last All Day (and Night): Lipstick.com"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.glamour.com/lipstick/blogs/girls-in-the-beauty-department/2014/06/exactly-how-to-make-glowy-skin>