<http://schema.org/name>
"How to Prepare your Car, Home and Family for the Next \u2018Snowpocalypse\u2019"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mnn.com/family/protection-safety/sponsorstory/how-to-prepare-your-car-home-and-family-for-the-next>