<http://schema.org/description>
"If you're a business with a Facebook page, it's important to know exactly how people are interacting with it day in, day out. There's simply no point in wasting time and energy posting ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2012/11/01/pagelever-rolls-out-a-new-design-pulling-real-time-analytics-page-management-and-post-scheduling-into-a-single-dashboard/>