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"  NEW YORK, July 16\u2014Audi joined forces with Twentieth Century Fox to develop its first car built specifically for a major motion picture. Hero detective Will Smith battles robots in the year 2035 while driving this unique Audi mid-engine concept car in the movie &amp;quot;i, ROBOT,&amp;quot; which opens in theaters today. Audi believes its designers have created an appropriate car for the fictional future world of &amp;quot;i, ROBOT,&amp;quot; and that the resulting RSQ sport coupe is a good interpretation of Audi design philosophy. The car also incorporates specific ideas from Alex Proyas, the film&amp;#039;s director. Technical realization of the RSQ was achieved in just 10 weeks by Audi Design working with its long-term partner Uedelhoven Studios of Germany. Contrary to popular memory, this is not the first time an Audi has partnered with the stars in cutting-edge Hollywood film roles. Apart from John Frankenheimer&amp;#039;s classic action movie &amp;quot;Ronin&amp;quot; starring Jean Reno and Robert de Niro (1998), models bearing the famous four rings have played the leading car role in &amp;quot;Mission Impossible II&amp;quot; (with Tom Cruise, 2000), &amp;quot;The Mothman Prophecies&amp;quot; (with Richard Gere, 2002), &amp;quot;About a Boy&amp;quot; (with Hugh Grant, 2002) and most recently in the Reese Witherspoon hit &amp;quot;Legally Blonde 2&amp;quot; (2003). &amp;quot;i, ROBOT&amp;quot; is inspired by the classic short story collection by Isaac Asimov. In the year 2035, robots are an everyday household item, and everyone trusts them, except one slightly paranoid detective (Will Smith) investigating what he alone believes is a crime perpetrated by a robot. The case leads him to discover a far more frightening threat to the human race. &amp;quot;i, ROBOT&amp;quot; uses a spectacular, state-of-the-art visual effects technique to bring a world of robots to life. "^^<http://www.w3.org/2001/XMLSchema#string>
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