<http://schema.org/description>
"In December 2012, protesters in the United Kingdom occupied more than 40 Starbucks locations to express their outrage at government cuts to public services for women and children. Starbucks global leadership could be forgiven if they were caught off guard. Since being pressured by activists in 2000 to adopt fair-trade policies for its coffee, Starbucks..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://qz.com/69469/protests-dont-hurt-a-companys-sales-but-they-do-scare-shareholders/>