<http://schema.org/alternativeHeadline>
"10 startups, 13 intense weeks: I Judge Fights meets a battle-hardened mentor [Video]"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/video/2012/10/15/10-startups-13-intense-weeks-i-judge-fights-meets-a-battle-hardened-mentor-video/>