<http://schema.org/about>
"\nImage via: Green Living Project\nLove your KEENs? Well now your KEENs can show some love back by offering one lucky person the chance to take a trip to South Africa to explore and help out with a local animal shelter. Lions, Tigers, Bears, Oh My. Well,"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/culture/win-a-trip-to-south-africa-from-keen-footwear.html>