<http://schema.org/description>
"I was doing my forum research this morning and I spotted a HighRankings Forum thread with the title \"Link Unbuilding.\"  I love it!  The new link building, for some, is link unbuilding!Here is the SEO'"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.seroundtable.com/archives/016835.html>