<http://schema.org/description>
"'Reading Rainbow' host recently raised $5 million on Kickstarter to revive the series in web-friendly format"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.rollingstone.com/tv/videos/levar-burton-debuts-tweeting-rainbow-makes-fun-of-snoop-dogg-in-kimmel-20140808>