<http://schema.org/description>
"&lt;p&gt;If you are a regular reader of Competing Ideas, you know that I stress the importance of building relationships with customers.  Sometimes the process of building these relationships can be frustrating, but take heart, there are ways to cope with these realities. &lt;/p&gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mmsonline.com/columns/the-realities-of-customer-relationships>