<http://schema.org/headline>
"REMINDER/Media Advisory: Bombardier to Hold Conference Call&lt;BBDa.TO&gt;&lt;BBDb.TO&gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.reuters.com/article/2013/07/31/idUSnCCN774bcF+1c1+MKW20130731>