<http://schema.org/alternateName>
"New Jersey's oldest weekly newspaper"^^<http://www.w3.org/2001/XMLSchema#string>
<http://njtoday.net/2010/12/29/bank-offers-%E2%80%9Cfinancial-new-year%E2%80%99s-resolutions%E2%80%9D-for-2011/>