<http://schema.org/headline>
"USC-UCLA a &amp;#x201c;rivalry&amp;#x201d; that only locals seem to care about anymore: Guest commentary"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.dailybreeze.com/opinion/20131128/usc-ucla-a-rivalry-that-only-locals-seem-to-care-about-anymore-guest-commentary>