<http://schema.org/description>
"Going back to school not only means class registration and mentally gearing up for another year of concentrated learning- it usually involves a good deal of shopping. Texbooks are just the beginning- the little things like pencils, pens, paper, and notebooks,"^^<http://www.w3.org/2001/XMLSchema#string>
<http://inhabitat.com/back-to-school-eco-friendly-school-supplies/>