<http://schema.org/description>
"I remember a few years ago when I was lucky to be pitched one great app, gadget or story per day. Now, as The Next Web has grown, so has the volume of pitches we all receive, to the ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/entrepreneur/2012/11/02/now-this-is-a-good-way-to-pitch-us-a-product/>