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"Social Media Week 2012\u00A0begins on Monday, Feb. 13 and extends to 12 cities worldwide.\u00A0Mashable\u00A0staff members will once again be taking part in various panels across New York City.\nNow in its fourth year, Social Media Week continues to grow, with 60,000 people attending events annually. Just like last year, we here at Mashable are excited to participate. You'll find Mashable staff discussing a variety of topics throughout the week including nonprofits, startups, photography and marketing.\nBelow is a list of all the panels that\u00A0Mashable\u00A0staff will be a part of. A complete schedule of events worldwide can be found on the Social Media Week calendar.\n\u00A0\nMashable at New York Social Media Week 2012\n\nMonday, Feb. 13\n\n9:00 AM - 9:30 AM\u00A0\u00A0Fireside Chat: The Creative Social Revolution - What in the world is going on?\u00A0-\u00A0Hosted by\u00A0Saatchi Wellness (Sharon Feder, Mashable\u00A0Chief Operating Officer)\n4:30 PM - 5:30 PM\u00A0Social Sharing and The Art of Doodling\u00A0- Hosted by Doodle.ly (Lance Ulanoff \u00A0Editor-in-Chief of Mashable)\n\nTuesday, Feb. 14\n\n3:00 p.m. - 5:00 p.m. The New Ghostwriter\u00A0- Hosted by Hearst Magazines\u00A0(Todd Wasserman, Mashable Business Editor)\n5:00 p.m. - 6:00 p.m.Communicating with Customers Beyond Facebook &amp; Twitter: How Brands are Accessing Start-ups to Collaborate and Communicate  - Hosted by Big Fuel Social Labs (Todd Olmstead, Mashable Community Assistant)\n\nWednesday, Feb. 15\n9:00 a.m. - 11:00 a.m.\u00A0Keynote: Ben Kaufman on Reinventing Product Development, followed by Panel: Marketing is Ruining the Internet\u00A0- Hosted by JWT (Todd Wasserman, Mashable Business Editor)\nThursday, Feb. 16\n\n4:00 p.m. - 4:45 p.m.\u00A0Nonprofits and Social Media: A Perfect Solution\u00A0- Hosted by New York Women in Communications (Zoe Fox, Mashable Reporter)\n6:00 p.m. - 7:00 p.m. The New Face of Social Good: How to Create Your Own Social Media Magic\u00A0- Hosted by She's the First (Emily Banks, Mashable Associate Managing Editor)\n\nFriday, Feb. 17\n\n9:00 a.m. - 9:45 a.m.\u00A0Picture This: How Brands Are Using Image-Based Services\u00A0- Hosted by Birchbox (Lauren Drell, Mashable Associate Editor)\n9:00 a.m. - 10:00 a.m.\u00A0Where Is Social Media Taking the Travel Industry in 2012? - Hosted by Hearst Magazine (Sarah Kessler, Mashable Startups Reporter)\n6:00 p.m. - 8:00 p.m. Challenging Conventional Wisdom of Social Media: Socmedia editors share their latest ideas\u00A0- Hosted by Columbia Journalism School (Emily Banks, Mashable\u00A0Associate\u00A0Managing Editor)\n\n\nWill you be attending Social Media Week? \u00A0Which panels interest you the most?\n\u00A0"^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2012/02/10/mashable-social-media-week-201/>