<http://schema.org/headline>
"Spare some coin, get Assassin's Creed for $5 on Steam 'til Thursday"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.engadget.com/2009/10/21/spare-some-coin-get-assassins-creed-for-5-on-steam-til-thurs/>