<http://schema.org/headline>
"It&amp;#039;s Not Your Grandmother&amp;#039;s Good Housekeeping Anymore!"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.goodhousekeeping.com/institute/a22319/its-not-your-grandmothers-good-6d37/?src=shelter_footer>