<http://schema.org/description>
"French designer Phillipe Starck teams up with Peugeot Cycles to create a new model of bicycle for the bike sharing program of the city of Bordeaux, France."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.complex.com/sports/2012/02/starck-and-peugeot-bicycle-collaboration>