<http://schema.org/description>
"Google Readies New Local-Ad Assault via the Wall Street Journal talks about a new effort Google is going to take to target local businesses with local ads.  This is not new, Google has been trying to "^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.seroundtable.com/google-business-builder-15239.html>