<http://schema.org/description>
"The UK film industry launches a series of cinema ads tomorrow, encouraging young people not to illegally obtain movies by digital means.\r\n\r\nThe You Make The Movies campaign consists ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/uk/2010/03/04/start-beat-online-movie-piracy/>