<http://schema.org/headline>
"Watch Apple&amp;#8217;s New iPhone 5s &amp;#8220;Powerful&amp;#8221; TV Ad"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.highsnobiety.com/2014/04/23/watch-apples-new-iphone-5s-powerful-tv-ad/>