<http://schema.org/target>
"http://www.luluguinness.com/world/?s={search_term}"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.luluguinness.com/world/page/17/?BlogTagID=02a24747-97e6-4ba7-9f5d-d8c752a79d1a>