<http://schema.org/description>
"Google announced today that it is organizing the first-ever Ara Developers Conference, aimed at helping developers better understand the inner workings of a smartphone and to build ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/google/2014/02/26/google-holding-project-ara-developer-event-april-help-build-modular-smartphone-parts/?fromcat=all>