<http://schema.org/description>
"Camoji, a new iPhone app, makes it extremely easy to send animated GIFs to your friend.\r\nThe app follows a trend of overly simplistic interfaces, relying on swipe gestures for you to ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/creativity/2014/08/14/camoji-lets-tap-iphone-record-reaction-gifs/camoji/>