<http://schema.org/target>
"android-app://com.guardian/http/www.theguardian.com/travel/2013/may/21/top-10-skye-hotels-campsites-hostels-bed-breakfast"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.theguardian.com/travel/2013/may/21/top-10-skye-hotels-campsites-hostels-bed-breakfast?view=mobile>