<http://schema.org/description>
"When you think of tools, you might think of\u00A0the entire cast of Jersey Shore.\r\n\r\nFortunately, this is the 14th of a weekly series, in which every week, we\u2019ll look at five social media ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/socialmedia/2011/09/30/this-week%E2%80%99s-most-talked-about-social-media-tools-10/>