<http://schema.org/description>
"Email is vicious. You get 100\u2019s (or 1000\u2019s) of emails competing for your attention every day. Why bother? Why care? Why not just throw in the towel? Well, the reason is simple -- ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2013/04/14/the-email-problem/>