<http://schema.org/about>
"Kevin Rains isn't much of a skateboarder himself, but when he saw his son learning to snowboard, he realized that the skateboard business was in need of a produ"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mnn.com/money/sustainable-business-practices/stories/how-to-build-a-safer-skateboard>