<http://schema.org/target>
"android-app://com.guardian/http/www.theguardian.com/world/2012/nov/12/south-africa-anc-leadership"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.theguardian.com/world/2012/nov/12/south-africa-anc-leadership?view=mobile>