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"The fashion world's got Olympic fever, bad. Stepping up to the plate to start the celebration off on the right foot? Opening Ceremony, of course! The downtown fashion Mecca will host a 72-hour party...\n\nfacebook dialogPinterest\n\nThe fashion world's got Olympic fever, bad. Stepping up to the plate to start the celebration off on the right foot? Opening Ceremony, of course! The downtown fashion Mecca will host a 72-hour party and shopping event starting August 8, where sporty stylistas can pick up limited edition goods from Nike Sportswear, including re-issued '87 Air Max 1s and LunaRacer sneakers, not to mention other small-run kitsch OC trinkets commemorating the event. But the best part? The boutique will provide board games, big screen TVs, and junk food for the weekend warriors, proving that this year's competition isn't just a jock thing.\n\n--NAOMI NEVITT\n\nWhich country will you be rooting for this Olympic Games? And do you have any favorite events?\n\nPhoto: Courtesy of Nike Sportswear"^^<http://www.w3.org/2001/XMLSchema#string>
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