<http://schema.org/about>
"It's easy to blame the corporates, the governments, the multi-nationals. But how different is it on the local level, the personal level?"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mnn.com/home-blog/guest-columnist/blogs/an-inconvenient-change-why-is-it-so-hard>