<http://schema.org/name>
"Automattic nabs a whopping $160m to help WordPress \u2018win\u2019 the competitive blogging market"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2014/05/05/160m-coffers-automattic-pushes-wordpress-win-competitive-blogging-market/>