<http://schema.org/alternativeHeadline>
"I just learned of this cool green site that the Australian Conservation Foundation has started. Whoonearthcares.com is awesome! Those of you in the area should definitely join... You'd be in good company, with Cate Blanchett..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.teenvogue.com/story/to-my-friends-down-under>