<http://schema.org/description>
"At 13 cents per load, Trend&amp;#039;s Ultra Concentrate was one of the cheaper detergents"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.goodhousekeeping.com/home-products/laundry-detergents/a18567/trend-ultra-concentrate/?src=shelter_footer>