<http://schema.org/description>
"We're big fans of Kickstarter here on The Next Web. In fact, we've covered tons of project searching for funding in the past, including SkyLight\u00A0and\u00A0The Prop.\u00A0Kickstarter's success ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/gadgets/2011/12/09/7-of-the-best-tech-innovations-on-kickstarter/>