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"  Life is good. Before you sits a decadent 24-layer chocolate cake \u2014 12 sublime layers of cake, 11 layers of smooth chocolate filling, and a velvety top layer of semisweet chocolate ganache. Sweet, luscious, rich, moist. This is definitely a Kodak moment. But as you pull out your camera phone, you hear an irritated fellow diner whisper, &amp;quot;Why can&amp;#039;t she just eat her food?&amp;quot; So you give them a clever-but-honest response: &amp;quot;Because this picture will help feed the hungry.&amp;quot; Feedie, a free mobile app available on all iPhones, makes this philanthropic purpose possible. It leverages our passion for food photography and picture sharing to send actual food to children in need. Launched by the non-profit organization, The Lunchbox Fund, Feedie raises donations to provide daily meals for impoverished schoolchildren across South Africa \u2014 many of whom are at risk or devastated by poverty and AIDs. The Lunchbox Fund alone provides a quarter of a million meals a year, and by downloading Feedie, we can increase that number. So how does the app turn &amp;quot;Foodies&amp;quot; into &amp;quot;Feedies&amp;quot;? The process is simple and really only requires knowing where the capture button is on your phone. You do know where it is, right? After signing up for Feedie via Facebook or Twitter, users can visit participating restaurants located throughout L.A., New York, Austin, Oregon, Portland, Chicago \u2014 and even Toronto and London. As Feedie&amp;#039;s archive of restaurants continues to grow, its easy-to-use map allows foodies to locate nearby establishments. But alas, we return back to the chocolate cake dilemma. So what do you do? Well, first you educate that oh-so-na\u00EFve customer. Then, you take a photo using Feedie, share it on your social network (Facebook, Twitter, Google+, or Foursquare), and enjoy your meal. Just know that because of you, the restaurant has made an instant 25 cents donation to The Lunchbox Fund. While 25 cents doesn&amp;#039;t sound like much, it is in truth, enough for a daily meal in South Africa. Esssentially, Feedie is the Instagram of food, with a philanthropic purpose to sweeten the deal. A picture may be worth a thousand words \u2014 but with this app, a picture also feeds a child. \u2014Ashley Lopes "^^<http://www.w3.org/2001/XMLSchema#string>
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