<http://schema.org/description>
"Although many of you may be mourning the demise of the Polaroid, here's something to turn your frowns upside down: Lomography--king of cameras and nifty gadgets--is opening a pop up shop in the New York's..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.teenvogue.com/story/picture-perfect-lomography-pop-up-shop-to-open-in-the-village>