<http://schema.org/about>
"Sometimes an idea seems almost too good to be true. But this one is not. If there was a worldwide shift from incandescent light bulbs to compact fluorescents, the drop in electricity use would permit us to close 270 coal-fired (500-megawatt) power plants"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/corporate-responsibility/lester-brown-ban-the-bulb.html>