<http://schema.org/alternativeHeadline>
"Instant.fm is a super slick way to share playlists of music"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2011/05/17/instant-fm-is-a-super-slick-way-to-share-playlists-of-music/>