<http://schema.org/description>
"TwitPic founder Noah Everett just announced his new startup called Heello (pronounced he-low), which in a blog post he says hopes &amp;quot;to make communication easier.&amp;quot;\r\n\r\nEverett ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2010/08/10/twitpic-founder-launching-stealth-startup-heello/?fromcat=all>