<http://schema.org/articleBody>
"  Product packaging from the likes of PepsiCo, Campbell Soup Co., and more are getting rid of the sales-increasing word &amp;quot;natural&amp;quot; on their labeling. According to the Wall Street Journal, the change stems from at least 100 lawsuits that have been causing companies major issues in recent years. While many products have capitalized from the use of the term &amp;quot;natural&amp;quot; in the past, there is no official FDA definition for the word, making it easy for disagreements to arise. Naked Juice, Puffins, and Goldfish are all dropping their &amp;quot;natural&amp;quot; or &amp;quot;all natural&amp;quot; claims, freeing them from potential legal disputes.  Despite the fact that the past year has seen $40 billion in sales for foods labeled &amp;quot;natural,&amp;quot; companies seem to be willing to take their chances and avoid suits that have affected Unilever, Ben &amp;amp;amp; Jerry&amp;#039;s, Kellogg Co. and Skinnygirl, to name just a few. While some products have won their legal battles others have paid settlements worth millions of dollars. It seems that until the FDA decides on a standard definition for the term that consumers can expect to see less &amp;quot;natural&amp;quot; products in the big name brand marketplace.  Find more great food content on Delish:  Search for the perfect recipe from our homepage Find out the latest food news Get a recipe book to save your favorite dishes Sign up for our free newsletters Check us out on Facebook, Pinterest, and Twitter  "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.delish.com/food/news/a40354/food-products-taking-natural-off-labels/>