<http://schema.org/name>
"Holiday Inn"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ihg.com/holidayinn/hotels/de/de/rome/romdm/hoteldetail?cm_sp=IMMerch-_-6C_DE_de-_-Landingpage_RomantischeStaedte_Link_Rom/photos-tours>