<http://schema.org/headline>
"Beam Suntory seeks online boost with Cruzan push | Beverage Industry News | just-drinks"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/news/beam-suntory-inc-seeks-online-boost-with-cruzan-rum-campaign-video_id113745.aspx>