<http://schema.org/name>
"Holiday Inn Resort"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ihg.com/holidayinnresorts/hotels/us/en/panama-city-beach/pfnbh/hoteldetail?bvrrp=2067arch-en_us/reviews/product/2/PFNBH.htm>