<http://schema.org/keywords>
"tcu horned frogs"^^<http://www.w3.org/2001/XMLSchema#string>
<http://collegesportsblog.dallasnews.com/2013/07/top-12-big-12-games-can-oklahoma-defeat-tcu-after-taking-on-notre-dame-in-the-previous-week.html/>