<http://schema.org/description>
"PepsiCo UK and Britvic have joined forces to launch a cross-promotion in the UK across the Doritos and Pepsi brands."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.just-drinks.com/news/pepsico-britvic-launch-pepsi-max-doritos-promo_id105032.aspx>