<http://schema.org/alternativeHeadline>
"Has Australia\u2019s interest in social media peaked? New comScore data suggests it may have"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/au/2011/10/20/has-australias-interest-in-social-media-peaked-new-comscore-data-suggests-it-may-have/>