<http://schema.org/description>
"Some amazing products have been funded on Kickstarter, Indiegogo and other crowdfunding platforms, and that's great. We are all in favor of smart entrepreneurs, designers, or otherwise ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/boris/2014/03/28/kickstarter-fatigue/>