<http://schema.org/description>
"IKEA is hoping to save their customers time, money and energy their augmented reality app, which lets you visualize how pieces will actually look in your home."^^<http://www.w3.org/2001/XMLSchema#string>
<http://inhabitat.com/nyc/video-ikeas-augmented-reality-app-lets-you-see-how-furniture-will-look-in-your-home-before-you-buy/>