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"AppleCare+, Cupertino's latest protection plan, debuted on the same day the iPhone 4S was unveiled, but anyone wanting to take advantage of the two-year warranty and accidental damage coverage was required to fork out an extra $99 at the same time they bought their phone. While Apple allowed early adopters to buy the service until November 14th because they weren't offered it upon pre-ordering, it appears the company's extended that window until December 15th, according to an internal memo leaked to SprintFeed. What's better, it seems that Apple's softening up its policy for everyone else during the holidays, as the company now offers a 30-day window just in case you walk out of the store with your glass-laden treasure unprotected and change your mind later. Apple's site confirms the policy (shown below), but as always, there's a catch: if you choose to get it after point of purchase, you'll need to either call up Apple directly or schedule a Genius Bar appointment, bring your receipt in and have the phone inspected to ensure it's not already damaged. Seems like a lot to do, but just make sure you use that Reminders app to keep track of it all."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.engadget.com/2011/11/19/didnt-get-the-applecare-with-your-iphone-worry-not-you-now-h/>