<http://schema.org/name>
"Holiday Inn"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.ihg.com/holidayinn/hotels/us/en/buena-park/laxbp/hoteldetail?cm_sp=IMMerch-_-6C2_US_en-_-PopularDestinations_LosAngeles>