<http://schema.org/description>
"BBC Worldwide, the BBC commercial arm, has announced it's launching a new premium channel on Foxtel, a subscription TV service in Australia.\r\n\r\nFoxtel already offers the UKTV channel, ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/media/2013/04/17/bbc-worldwide-announces-a-new-first-run-premium-channel-for-australias-foxtel-launching-mid-2014/>