<http://schema.org/target>
"android-app://com.guardian/https/www.theguardian.com/info/2012/jul/25/digital-archive-notice"^^<http://www.w3.org/2001/XMLSchema#string>
<https://www.theguardian.com/info/2012/jul/25/digital-archive-notice?Ref=R1VBLzE5ODEvMDQvMTMjQXIwMTEwMw==&Mode=Gif&Locale=english-skin-custom>