<http://schema.org/headline>
"At Neiman Marcus in Natick, fashion, flair add to breast cancer fight"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.metrowestdailynews.com/x1522340082/At-Neiman-Marcus-in-Natick-fashion-flair-add-to-breast-cancer-fight>