<http://schema.org/alternativeHeadline>
"India\u2019s Olacabs takes on Uber by focusing on local problems as it seeks to expand in more cities"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/in/2013/11/14/indias-olacabs-takes-uber-focusing-local-problems-seeks-expand-cities/>