<http://schema.org/provider>
"The Next Web"^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/google/2012/08/02/back-up-a-second-youtube-isnt-pumping-a-further-200m-into-original-content/?awesm=tnw.to_o2C9>