<http://schema.org/headline>
"Something Cool: Alec Soth&amp;#039;s &amp;lt;em&amp;gt;The Last Days Of W&amp;lt;/em&amp;gt;"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.esquire.com/entertainment/books/a5514/the-last-days-of-w-blog/>