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"  When it comes to the ice bucket challenge\u2014the phenomenon that has taken over our Facebook feeds, inspired every celebrity in history to film themselves getting doused with freezing water, and given us a video of shirtless David Beckham\u2014there are many cynics out there. Though the criticism that this is merely a viral gag producing few benefits has already been busted\u2014NBC reported today that for the second day in a row, the ALS Association broke an all-time daily donation record, raising $8.6 million overnight (and as of today, the ALS Association has raised $31.5 million since July 29, compared to $1.9 million raised in the same period last year)\u2014many are still complaining about the gimmick-y nature of the challenge and the endless videos flooding our social media streams.  But whether or not seeing Jamie Dornan participate in his own wet T-shirt contest is your thing, it&amp;#039;s still important to take a step back and remember why this is all happening. And why we should be so glad that the #icebucketchallenge is as big as it is. Here&amp;#039;s one incredibly moving ice bucket challenge video that will remind you why we&amp;#039;re all pouring ice over our heads.      "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.elle.com/culture/news/a25146/ice-bucket-challenge-video-moving/>