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"Sadly, Sony pitchman Kevin Butler is not a real person, but SCEA VP Peter Dille says word may not have gotten around. \"We've gotten contact from media people that aren't aware that he's a character, asking for an interview!\" he told Industry Gamers ... Well, you can't blame us for trying, can you?"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.engadget.com/2010/09/15/sony-kevin-butler-isnt-real-cant-give-interviews/>