<http://schema.org/about>
"Oh dear. Recent headlines do not speak very highly of the British public's willingness to cut carbon emissions, or even save money. Despite near constant outcries about rising energy costs, it was reported recently that a full 10% of Brits are simply"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/corporate-responsibility/consumers-too-lazy-to-switch-utilities-so-whos-going-to-insulate-their-attic.html>