<http://schema.org/headline>
"Altruism is the key to mans survival, author says Altruism is the key  to mans survival, author says"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.southcoasttoday.com/apps/pbcs.dll/article?AID=/20140508/LIFE/405080353/-1/rss52>