<http://schema.org/about>
"Live Local is the digital equivalent of hanging over the fence and chin wagging with your neighbour, sharing stories about what's worked for you and what hasn't. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.treehugger.com/culture/live-local-finally-a-social-networking-website-with-purpose.html>