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"  Ya know, every time I&amp;#039;m waiting in line at Starbucks to pay $3.50 for a cup of coffee\u2014surrounded by branded mugs and other coffee paraphernalia while listening to the store&amp;#039;s soundtrack that has filtered, steamed and brewed the Starbucks vibe into song\u2014I stare at the CD rack and think: &amp;quot;Why should I have to wait until I get home to rip that new Joan Baez tune onto my computer? I need it on my iPod right now!&amp;quot; Let me tell you something, boys and girls, the two great forces of feel-good consumerism, Apple and Starbucks, have teamed up and found a way to let you purchase music you&amp;#039;ve heard (or are currently hearing) in Starbucks stores wirelessly onto your new iPod Touch or iPhone. But as anybody who&amp;#039;s been paying attention for the last few minutes knows, the Starbucks-Apple team-up is the least interesting and innovative announcement of Apple&amp;#039;s big unveil today. Apple has effectively refreshed its entire iPod lineup, starting with new, cracker-sized Nanos with video capabilities on 2-in. screens (4GB, $149; 8GB, $199), new iPod &amp;quot;Classic&amp;quot; in sizes of 80GB and 160GB ($249, $349, respectively) and the new iPod Touch, which puts iPhone-like multitouch functionality in WiFi-enabled iPods (8GB, $299; 16GB, $399). Plus, early adopters got the shaft on the iPhone, with the 4GB model falling off the face of the earth while the 8GB drops two hundred smackers! Makes ya glad you stood in line for four days, eh? The wireless iTunes store, however, will end up becoming the most revolutionary of today&amp;#039;s innovations. Not because of the opportunistic Starbucks tie-in, but because it starts a new era of always-on, anywhere content shopping that makes our iPods less of an accessory and more of an entertainment hub. We can now by on impulse, with no computer required. Of course, cellular providers such as Verizon and Sprint have been trying to sell us music and video wirelessly for years, but iTunes has the horsepower to push this sales model out of the novelty realm and into mainstream consumer culture. My only worry: With all the possible hot-spot partnerships that this technology makes possible, will Steve Jobs only allow companies that are cool enough to join the iTunes club? Starbucks? Yes. Nike? Yes. Bennigan&amp;#039;s? Sorry, pal, you&amp;#039;ll have to eat your Guinness Glazed Chicken and shrimp in silence. \u2014Glenn Derene "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.popularmechanics.com/technology/gadgets/a2079/4221362/>