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"\n\nThe thing about Rita Ora is that she's a total style icon and industry It girl, and for good reason\u2014lady knows how to make a statement. But she's a singer first, and she's really, really good at it. The British songstress and professional red lipstick wearer just dropped the music video for her highly-anticipated single (to say the least...it's been forevs since she's dropped new music!), and it'll knock your socks off.\n\nDance anthem \"I Will Never Let You Down,\" produced by IRL boyfriend and superstar DJ Calvin Harris, is one of those tracks that makes an enormous head-bobbin', toe-tappin' impression just a few seconds in, and then halfway through you already can't wait to start it over again because you want to memorize all the words, like, five minutes ago.\n\nAnd as good as the track is, the music video's a masterpiece on its own. Because once a fashion plate, always a fashion plate, the costumes play a major role. It's early '90s extravagance to the max, from Chanel bling to fuchsia translucent trench coats to a bunch of other stuff that looks like it was swiped from a young Carrie Bradshaw's closet. There's also some solid dancing, and because it is Rita Ora, some really stellar red lips.\n\nWatch it up top!"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.teenvogue.com/story/rita-ora-i-will-never-let-you-down-music-video>