<http://schema.org/description>
"Unmetric, the social media benchmarking company, has launched Pinterest integration into its competitive intelligence platform.\r\n\r\nThrough the service brand managers can take a look ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/09/27/unmetric-launches-social-media-benchmarking-brands-pinterest/>