<http://schema.org/description>
"A few weeks ago, we reported that Canada's family trees were going completely digital, meaning Canadians would soon be able to use searchable databases to find historical data. Now ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/ca/2011/01/18/search-engine-connects-you-to-your-canadian-roots/>