<http://schema.org/description>
"After the success of Nike\u2019s various fitness apps on Android and iOS, it was only a matter of time before another sports apparel giant such as Reebok ventured into the space.\r\n\r\nReebok ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/apps/2013/03/11/reebok-fitness/>