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"Movies, music, and games top a new list from Nielsen of the content types that consumers are most willing to pay for online.  The data, which comes from a survey of 27,000 consumers across 52 countries, also indicates that content created online \u2013 like blogs, podcasts, and video \u2013 are least likely to attract consumer\u2019s dollars.  \nAt face value, the findings might seem like good news for old media companies that are increasingly eying paywalls as a source of salvation, as consumers did indicate more of a willingness to pay for online newspapers, magazines and radio than their user-generated counterparts.  You can see all of the findings in this chart:\n\n\n\n\nHowever, Nielsen also found that \u201Cnearly eight out of every ten (79%) would no longer use a web site that charges them, presuming they can find the same information at no cost.\u201D  In other words, unless your organization breaks lots of exclusive and important stories, charging for content will be a major uphill battle.\nHow do the findings compare to your willingness to pay for various forms of content?  Let us know in the comments."^^<http://www.w3.org/2001/XMLSchema#string>
<http://mashable.com/2010/02/16/paid-content-stats/>