<http://schema.org/alternativeHeadline>
"Michael Kors has launched Bag Alert, a new Facebook campaign that's asking street-style bloggers to photograph real women they spot toting Michael Kors bags."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.teenvogue.com/story/michael-kors-launches-new-facebook-initiative-bag-alert>