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"[\n\n](http://blog.gq.com/images/.a/6a00d8341cc8d453ef0120a563fcb3970b-pi.jpg)\n\nMost scents for guys follow a specific formula\u2014they&amp;amp;#x2019;ll have a woodsy base and a name you could find in the thesaurus under &amp;amp;#x2018;bold.&amp;amp;#x2019; By that measure you could call A.P.C.&amp;amp;#x2019;s Sustain the anti-scent. Housed in a handmade boxwood sculpture reminiscent of a sine wave (it&amp;amp;#x2019;s actually modeled after the opening chords of the Kinks&amp;amp;#x2019; classic &amp;amp;#x201C;Waterloo Sunset,&amp;amp;#x201D; as mapped on a computer), Sustain comes in an 8 ml bottle without a spray nozzle. Instead, the blend of twelve essential oils is meant to be applied with your fingers, leaving a subtle trace of tea leaves and smoke that, well, sustains. And with a scent this good, that's not a bad thing."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.gq.com/story/the-new-wave>