<http://schema.org/keywords>
"breaks all the records"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.hindustantimes.com/videos/entertainment/salman-is-magical-i-wish-he-breaks-my-records-says-aamir/video-IfbIxY5MkQ3uqelq5KROwN.html>