<http://schema.org/name>
"\u30DD\u30AB\u30DF\u30B9\u30FB\u3046\u3063\u304B\u308A\u30DF\u30B9 \u4F5C\u696D\u73FE\u5834\u3067\u306E\u30D2\u30E5\u30FC\u30DE\u30F3\u30A8\u30E9\u30FC\u5BFE\u7B56"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_01353747.html>