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"One year ago, the incredibly popular daily deals site Fab.com was a social network for gay men with over 150,000 members.  At that moment, its founders decided to pull what is known ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/insider/2012/03/01/fabs-decision-to-focus-on-design-a-year-ago-was-perhaps-the-best-pivot-of-all-time/>