<http://schema.org/description>
"Eddy Lu is the co-founder and CEO of\u00A0Superb\u00A0(formerly Grubwithus), a mobile app that helps people collect, share and experience must-try places with their friends.\r\n\r\n\r\n\r\nFor many ..."^^<http://www.w3.org/2001/XMLSchema#string>
<http://thenextweb.com/entrepreneur/2014/05/31/dreaded-p-word-five-tips-make-pivot-successful/>