<http://schema.org/name>
"\u4E5D\u8EE2\u5341\u8D77 \u4E8B\u696D\u306E\u9B3C\u30FB\u6D45\u91CE\u7DCF\u4E00\u90CE"^^<http://www.w3.org/2001/XMLSchema#string>
<http://honto.jp/netstore/pd-book_25981544.html>