<http://schema.org/name>
""^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.osc.org/index.php/media/system/js/templates/yoo_level/lib/js/addons/images/stories/images/stories/FrontImages/index.php?option=com_content&view=article&id=662:911-memorial-makes-its-way-to-mars&catid=103:our-planet-our-universe&Itemid=15>