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"Pre-orders of the Nintendo 3DS are reportedly nearing the 100,000 mark in the UK. Speaking to MCV, the company&amp;#039;s UK sales director Andy Yates said that pre-orders of the system are &amp;quot;in line&amp;quot; with targets. &amp;quot;We&amp;#039;re very encouraged that it&amp;#039;s going to be a big launch,&amp;quot; he said. &amp;quot;Our target was to get over 100,000 pre-orders - and we&amp;#039;re in line with that. So far, we&amp;#039;ve already beat our personal best for a console launch. With three weeks to go, we&amp;#039;re in a great position, as pre-orders are still building.&amp;quot; Nintendo&amp;#039;s UK marketing director Dawn Paine added that British retailers are welcoming the launch of major hardware during the current fiscal quarter. &amp;quot;I don&amp;#039;t think you can underestimate peoples&amp;#039; hunger for new technology \u2013 the performance we&amp;#039;re expecting comes from the quality of the product,&amp;quot; she said.  &amp;quot;The pre-order numbers are a testament to that. We are building towards Wii-style launch proportions. That has been our ambition all along: to get the UK into a &amp;#039;feeding frenzy&amp;#039; situation. &amp;quot;We feel we&amp;#039;ve picked the perfect time to launch the 3DS.&amp;quot; The 3DS will be available in the UK on March 25 and in the US on March 27. "^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.digitalspy.com/gaming/nintendo-3ds/news/a307365/uk-3ds-pre-orders-approach-100000/>