<http://schema.org/alternativeHeadline>
"Poll: When You Put on Your Eyeliner, Which Eye Do You Start With?: Lipstick.com"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.glamour.com/lipstick/blogs/girls-in-the-beauty-department/2010/07/poll-when-you-put-on-your-eyel>