<http://schema.org/description>
"Bidding is still open for a coffee break with Apple CEO Tim Cook, but it will cost interested parties at least a half-million dollars to get into the running [updated]"^^<http://www.w3.org/2001/XMLSchema#string>
<http://appleinsider.com/articles/13/04/26/tim-cooks-coffee-date-reaches-record-breaking-295000-bid-for-charity>