<http://schema.org/name>
"\u0627\u0639\u0645\u0627\u0644 \u0644\u0627\u062A\u0645\u0633 \u0627\u0644\u0646\u0627\u0631\u0627\u0635\u062D\u0627\u0628\u0647\u0627-\u0641\u0647\u0644 \u0645\u0646 \u0645\u0634\u0645\u0631-"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t9288-topic>