<http://schema.org/name>
"\u0627\u0644\u0633\u0624\u0627\u0644 \u0627\u0644\u0627\u0648\u0644 \u0644\u0631\u0645\u0636\u0627\u0646 2011"^^<http://www.w3.org/2001/XMLSchema#string>
<http://alamier.forumotion.com/t31969-topic>