<http://schema.org/name>
"\u0414\u0435\u043D\u0435\u0436\u043D\u044B\u0435 \u0420\u0438\u0442\u0443\u0430\u043B\u044B"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mirmagiimantiki.com/t10195-topic>