<http://schema.org/name>
"\u0627\u063A\u0646\u064A\u0629 \u062C\u0627\u0633\u062A\u0646 \u0628\u064A\u0628\u0631  \u062D\u0644\u0648\u0629 \u0645\u0631\u0629 \u0641\u064A\u062F\u064A\u0648 \u0643\u0644\u064A\u0628 "^^<http://www.w3.org/2001/XMLSchema#string>
<http://hore.jordanforum.net/t12-topic>