Logo The logo was designed by Montreal artist Julien Hébert. The basic unit of the logo is an ancient symbol of man. Two of the symbols (pictograms of "man") are linked as to represent friendship. The icon was repeated in a circular arrangement to represent "friendship around the world".Expo 67 Guidebook, p. 29 The logotype uses the lower-case Optima typeface. It did not enjoy unanimous support from federal politicians, as some of them tried to kill it with a motion in the House of Commons of Canada.
Logo The logo was designed by Montreal artist Julien Hébert The basic unit of the logo is an ancient symbol of man Two of the symbols (pictograms of "man") are linked as to represent friendship The icon was repeated in a circular arrangement to represent "friendship around the world"Expo 67 Guidebook p 29 The logotype uses the lower-case Optima typeface It did not enjoy unanimous support from federal politicians as some of them tried to kill it with a motion in the House of Commons of Canada