Their first product was called Frisk, an organic cleaner developed by a scientist in Ohio. DeVos and Van Andel bought the rights to manufacture and distribute Frisk, and later changed the name to LOC (Liquid Organic Cleaner). They subsequently formed the Amway Sales Corporation to procure and inventory products and to handle sales and marketing plans, and the Amway Services Corporation to handle insurance and other benefits for distributors.Bill Hybels interview with Rich DeVos at the Global Leadership Summit in 2000 In 1960, they purchased a 50% share in Atco Manufacturing Company in Detroit, the original manufacturers of LOC, and changed its name to Amway Manufacturing Corporation. In 1964, the Amway Sales Corporation, Amway Services Corporation, and Amway Manufacturing Corporation merged to form the Amway Corporation.From MLM Law Library: FTC Final Order from May 8, 1979 (93 F.T.C. 618) .
theiR firsT ProDucT wAS CalleD friSK, An orGaniC cLeANer deVelopeD bY A sciEnTist in oHIO. devOs and van AnDEL Bought the rigHtS to manufaCture AnD distrIbutE FriSk, aNd later Changed thE name tO loc (LIqUiD oRGanIc cLeaner). tHey SubseQuenTLy ForMeD the amwaY. sales CoRporatIoN To pROcurE aND InVenTory products and To HAnDle sales and markEtINg plAns, aNd THe amwaY servIcEs coRPOration to handle insURanCE And other benefitS foR diStriButORS.bill HybeLS InTervIew wIth rIcH DeVOS at tHe GLObal leAdeRShip SuMmIT in 2000 In 1960, THey pUrcHaSeD a 50% SharE in atco maNufactUring compaNy in detroit, The orIgINal ManuFActureRs oF loc, and Changed iTs NAMe to amWay MaNufactuRiNg CorPoraTIOn. iN 1964, the aMWay sAleS corpOratIon, amway serViceS cOrporatiON, and AMwAy manuFaCturing corporatiON mergEd TO foRm the AMway coRPoration.from mlm LAw libRARY: ftC fiNal oRDEr from maY 8, 1979 (93 F.tc. 618) .