By early September 2019, it was clear that HBC was streamlining its operations, with the sales of Galeria Kaufhof, Galeria Inno, Gilt Groupe, and Lord & Taylor as the most recent steps. A feature article by Bloomberg News mentioned that CEO Helena Foulkes, recruited in 2018, "had helped improve the bottom line at Hudson's Bay". She was selling assets "to put the company on more solid financial footing" and could then focus on Saks Fifth Avenue and the Bay. On the other hand, Bloomberg suggested that millennial shoppers prefer to make purchases online, or direct from various brands' own stores, and that HBC "has yet to offer something they can't find somewhere else and risks drifting into irrelevance".
By early September 2019 it was clear that HBC was streamlining its operations with the sales of Galeria Kaufhof Galeria Inno Gilt Groupe and Lord & Taylor as the most recent steps A feature article by Bloomberg News mentioned that CEO Helena Foulkes recruited in 2018 "had helped improve the bottom line at Hudson's Bay" She was selling assets "to put the company on more solid financial footing" and could then focus on Saks Fifth Avenue and the Bay On the other hand Bloomberg suggested that millennial shoppers prefer to make purchases online or direct from various brands' own stores and that HBC "has yet to offer something they can't find somewhere else and risks drifting into irrelevance"