The service began on Thursday April 27, 1995, with Paul Stanfield's purchase of a book from the WH Smith shop. This was a repeat of the first formal test of the service on February 9, 1995, which included secure payment and subsequent fulfilment of the order by Royal Mail postal delivery. Interactive Media in Retail Group (IMRG), the UK's industry association for e-retailing, believes that the UK's first national shopping service secure online transaction was the purchase of a WH Smith book from the CompuServe facility.
The service began on Thursday April 27 1995, with Paul Stanfield's purchase of a book from the WH Smith shop. This was a repeat of the first formal test of the service on February 9, 1995, which included secure payment and subsequent fulfilment of the order by Royal Mail postal delivery. Interactive Media in Retail Group (IMRG), the UK's industry association for e-retailing, believes that the UK's first national shopping service secure online transaction was the purchase of a WH Smith book from the CompuServe facility.