Victoria Bitter was also the main sponsor of the Australian Tri-Series for five years between 2001–02 and 2005–06. During this time the series was renamed The VB Series.
VIctoria bitteR was alsO THe maIn spoNSor of tHe AustrAlian tRi-sEriEs for fivE yeArs betwEeN 2001–02 and 2005–06. DUriNg tHIs Time THe serIEs waS rEnAMeD THe vb sEriEs.