To combat this, Robert L. Johnson founded Black Entertainment Television (BET), a network that targets young African Americans and urban audiences in the United States. Over the years, the network has aired such programming as rap and R&B music videos, urban-oriented movies and television series, and some public affairs programs. On Sunday mornings, BET would broadcast Christian programming; the network would also broadcast non-affiliated Christian programs during the early morning hours daily. According to Viacom, BET is now a global network that reaches households in the United States, Caribbean, Canada, and the United Kingdom. The network has gone on to spawn several spin-off channels, including BET Her (originally launched as BET on Jazz).
To combat this, Robert L. Johnson founded Black Entertainment Television (BET), a network that targets young African Americans and urban audiences in the United States. Over the years the network has aired such programming as rap and R&B music videos, urban-oriented movies and television series, and some public affairs programs. On Sunday mornings, BET would broadcast Christian programming; the network would also broadcast non-affiliated Christian programs during the early morning hours daily. According to Viacom, BET is now a global network that reaches households in the United States, Caribbean, Canada, and the United Kingdom. The network has gone on to spawn several spin-off channels, including BET Her (originally launched as BET on Jazz).