Due to the importance of consistency, most companies set standards unifying their various restaurant locations with a set of common rules and regulations. Parent companies often rely on field representatives to ensure that the practices of franchised locations are consistent with the company's standards. However, the more locations a fast-food chain has, the harder it is for the parent company to guarantee that these standards are being followed. Moreover, it is much more expensive to discharge a franchisee for noncompliance with company standards, than it is to discharge an employee for that same reason. As a consequence, parent companies tend to deal with franchisee violations in a more relaxed manner.
Due to the importance of consistency, most companies set standards. unifying their various restaurant locations with a set of common rules and regulations. Parent companies often rely on field representatives to ensure that the practices of franchised locations are consistent with the company's standards. However, the more loca.tions a fast-food chain has, the harder it is for the parent company to guarantee that these standards are being followed Moreover, it is much more e,xpensive to discharge a franchisee for noncompliance with company standards than it is to discharge an employee for that same reason As a consequence, parent companies tend to deal with franchisee violations in a more relaxed manner.