Cranberry Marketing Committee The Cranberry Marketing Committee is an organization that was established in 1962 as a Federal Marketing Order to ensure a stable, orderly supply of good quality product. The order has been renewed and modified slightly over the years. The market order has been invoked during six crop years: 1962 (12%), 1963 (5%), 1970 (10%), 1971 (12%), 2000 (15%), and 2001 (35%). Even though supply still exceeds demand, there is little will to invoke the Federal Marketing Order out of the realization that any pullback in supply by U.S. growers would easily be filled by Canadian production.
Cranberry mArKetiNG COmmitTEe thE cranberry marketing cOMmiTtee IS AN OrgAnIZation That Was establisheD in 1962 AS a Federal mArkEting OrdeR to Ensure A stAbLe, oRderly SuPPLy of goOD QUaliTY pROducT. the orDer has BEEN reneWed and mODIfied SlIghtLY Over the Years. thE maRkEt orDER hAs BEeN InvOKEd DuRing SIX cROp yEARS: 1962 (12%), 1963 (5%), 1970 (10%), 1971 (12%), 2000 (15%), and 2001 (35%). Even ThougH suPPlY sTIll Exceeds demAnd, ThERE is lITtlE wiLl To iNvoKE tHE fedeRAl markEting orDer Out Of tHE realizatiOn that aNy pullbAcK In sUpply by U.s. gRowERs would eAsilY be FilLed by CanadIaN productiOn.