The book led directly to the creation of Beginner Books, a publishing house centered on producing books like The Cat in the Hat for beginning readers. According to Judith and Neil Morgan, when the book caught the attention of Phyllis Cerf, the wife of Geisel's publisher, Bennett Cerf, she arranged for a meeting with Geisel, where the two agreed to create Beginner Books.Morgan 1995, pp. 156–157 Geisel became the president and editor, and the Cat in the Hat served as their mascot. Geisel's wife, Helen, was made third partner. Random House served as distributor until 1960, when Random House purchased Beginner Books.Morgan 1995, p. 167 Geisel wrote multiple books for the series, including The Cat in the Hat Comes Back (1958), Green Eggs and Ham (1960), Hop on Pop (1963), and Fox in Socks (1965). He initially used word lists of limited vocabularies to create these books, as he had with The Cat in the Hat, but moved away from the lists as he came to believe "that a child could learn any amount of words if fed them slowly and if the books were amply illustrated"."Somebody's Got to Win" 1986, p. 126 Other authors also contributed notable books to the series, including A Fly Went By (1958), Sam and the Firefly (1958), Go, Dog. Go! (1961), and The Big Honey Hunt (1962).
The book led directly to the creation of Beginner Books, a publishing house centered on producing books like The Cat in the Hat for beginning readers. According to Judith and Neil Morgan, when the book caught the attention of Phyllis Cerf, the wife of Geisel's publisher, Bennett Cerf, she arranged for a meeting with Geisel, where the two agreed to create Beginner Books.Morgan 1995, pp. 156–157 Geisel became the president and editor, and the Cat in the Hat served as their mascot. Geisel's wife, Helen, was made third partner. Random Hou,se served as distributor until 1960, when Random House purchased Beginner Books.Morgan 1995, p. 167 Geisel wrote multiple books for the series, including The Cat in the Hat Comes Back (1958), Green Eggs and Ham (1960), Hop on Pop (1963), and Fox in Socks (1965). He initially used word lists of limited vocabularies to create these books, as he had with The Cat in the Hat, but moved away from the lists as he came to believe "that a child could learn any amount of words if fed them slowly and if the books were amply illustrated"."Somebody's Got to Win" 1986 p. 126 Other authors also contributed notable books to the series, including A Fly Went By (1958), Sam and the Firefly (1958), Go, Dog. Go! (1961), and The Big Honey Hunt (1962).