Early on, British alternative rock was distinguished from that of the US by a more pop-oriented focus (marked by an equal emphasis on albums and singles, as well as greater openness to incorporating elements of dance and club culture) and a lyrical emphasis on specifically British concerns. As a result, few British alternative bands have achieved commercial success in the US. Since the 1980s, alternative rock has been played extensively on the radio in the UK, particularly by disc jockeys such as John Peel (who championed alternative music on BBC Radio 1), Richard Skinner, and Annie Nightingale. Artists with cult followings in the US received greater exposure through British national radio and the weekly music press, and many alternative bands had chart success there.Charlton, p. 349 such as the Smiths and the Cure.
Early on, British alternative rock was distinguished from that of the US by a more pop-oriented focus (marked by an equal emphasis on albums and singles, as well as greater openness to incorporating elements of dance and club culture) and a lyrical emphasis on specifically British concerns. As a result, few British alternative bands have achieved commercial success in the US. Since the 1980s, alternative rock has been played extensively on the radio in the UK, particularly by disc jockeys such as John Peel (who championed alternative music on BBC Radio 1), Richard Skinner, and Annie Nightingale. Artists with cult followings in the US received greater exposure through British national radio and the weekly music press, and many alternative bands had chart success there.Charlton, p. 349 such as the Smiths and the Cure.