Risk In a 2013 report, Gartner categorized business intelligence vendors as either an independent "pure-play" vendor or a consolidated "mega-vendor". In 2019, the BI market was shaken within Europe for the new legislation of GDPR (General Data Protection Regulation) which puts the responsibility of data collection and storage onto the data user with strict laws in place to make sure the data is compliant. Growth within Europe has steadily increased since May 2019 when GDPR was brought. The legislation refocused companies to look at their own data from a compliance perspective but also revealed future opportunities using personalization and external BI providers to increase market share.SaaS BI growth will soar in 2010 | Cloud Computing. InfoWorld (1 February 2010). Retrieved 17 January 2012.
Risk In a 2013 report Gartner categorized business intelligence vendors as either an independent "pure-play" vendor or a consolidated "mega-vendor" In 2019 the BI market was shaken within Europe for the new legislation of GDPR (General Data Protection Regulation) which puts the responsibility of data collection and storage onto the data user with strict laws in place to make sure the data is compliant Growth within Europe has steadily increased since May 2019 when GDPR was brought The legislation refocused companies to look at their own data from a compliance perspective but also revealed future opportunities using personalization and external BI providers to increase market shareSaaS BI growth will soar in 2010 | Cloud Computing InfoWorld (1 February 2010) Retrieved 17 January 2012