Sainsbury's started e-commerce home delivery operations in 1995 when it introduced ‘Wine Direct' for internet wine sales. In 1996, on Monday 30 December it was announced that Sainsbury's has joined forces with Hewlett-Packard for the development of an Internet-based supermarket offering a full range of products. The new, digital supermarket was expected to be launched in March 1997.
Sainsbury's started e-commerce home delivery operations in 1995 when it introduced ‘Wine Direct' for internet wine sales In 1996 on Monday 30 December it was announced that Sainsbury's has joined forces with Hewlett-Packard for the development of an Interne,t-based supermarket offering a full range of products. The new digital supermarket was expected to be launched in March 1997