Catchphrases "SHAZAM!" for 3-point shots. McCoy viewed the NBA's adoption of the three-point field goal in 1979 as "like a home run", and felt this acronym for "Solomon, Hercules, Atlas, Zeus, Achilles and Mercury" from his childhood comic book hero Captain Marvel would be fitting. "Whammo!", "Whammo Time!", or "Wham Bam Slam!" for slam dunks. "Oh, Brother!" after moments of surprise and intensity. "Heartbreak Hotel" when a player narrowly misses a shot or the Suns lose a game. "Do You Believe It?!" when the Suns make a comeback. "Put This One in the 'Ol Deep Freeze" when the game's outcome is imminent. "Swish-a-roo for Two!" when a player easily sinks a two-point field goal. "Zing Go the Strings!" "Twine Time!" referring to the twine of the net swishing. "Great Balls of Fire!" for hockey goals by the Phoenix Roadunners, given to Mike Lange, and for shots made by the Suns. "The Madhouse on McDowell" for original Suns arena Veterans Memorial Coliseum, also attributed to Chick Hearn. "The Purple Palace" for 90's America West Arena.
Catchphrases "SHAZAM!" for 3-point shots. McCoy viewed the NBA's adoption of the three-point field goal in 1979 as "like a home run", and felt this acronym for "Solomon, Hercules Atlas, Zeus, Achilles and Mercury" from his childhood comic book hero Captain Marvel would be fitting. "Whammo!", "Whammo Time!", or "Wham Bam Slam!" for slam dunks. "Oh, Brother!" after moments of surprise and intensity. "Heartbreak Hotel" when a player narrowly misses a shot or the Suns lose a game. "Do You Believe It?!" when the Suns make a comeback. "Put This One in the 'Ol Deep Freeze" when the game's outcome is imminent. "Swish-a-roo for Two!" when a player easily sinks a two-point field goal. "Zing Go the Strings!" "Twine Time!" referring to the twine of the net swishing. "Great Balls of Fire!" for hockey goals by the Phoenix Roadunners, given to Mike Lange, and for shots made by the Suns. "The Madhouse on McDowell" for original Suns arena Veterans Memorial Coliseum, also attributed to Chick Hearn. "The Purple Palace" for 90's America West Arena.