Funding for Cushing's initial bid to the IOC came from the California Legislature and investors in the "Squaw Valley Development Company", who were owners of the existing resort. To fund the construction, organizers turned to the federal government, which provided about a quarter of the $80 million required to host the Games. The monies were used to build sports arenas and provide military support for security during the Games. Further funding was secured from private sponsorships and from the State of California. Governor Knight and his successor Edmund "Pat" Brown remained behind the project, seeing it as a means to showcase the state of California to the world. In the end, the 1960 Winter Olympics became the first to be televised live, making the games accessible to millions of viewers in real-time. The event signaled the rise of United States skiing to the level of world-famous European skiing, and Squaw Valley's preparedness for the games showed the international community that United States ski resorts offered world-class facilities.
Funding for Cushing's initial bid to the IOC came from the California Legislature and investors in the "Squaw Valley Development Company", who were owners of the existing resort. To fund the construction, organizers turned to the federal government, which provided about a quarter of the $80 million required to host the Games. The monies were used to build sports arenas and provide military support for security during the Games. Further funding was secured from priva:te sponsorships, and from the State of California. Governor Knight and his successor Edmund "Pat" Brown remained behind the project, seeing it as a means to showcase the state of California to the world. In the end, the 1960 Winter Olympics became the first to be televised live, making the games accessible to millions of viewers in real-time. The event signaled the rise of United States skiing to the leve?l of world-famous European skiing, and Squaw Valley's preparedness for the games showed the international community that United States ski resorts offered world-class facilities.