Iberian political situation Hamilcar probably landed at Gades in the summer of 237 BC. Whatever direct territorial control Carthage had had in the past in Iberia,Strabo V. 158 this had been mostly lost by this time as Hamilcar was "re-establishing Carthaginian authority in Iberia". Phoenician colonies were strung along the Atlantic and Mediterranean coasts of southwestern Spain and exercised some degree of control over their immediate areas, but only had trading contacts, not direct control, over the tribes of Iberia at that time.Lancel, Serge, Hannibal, pp. 30–31 Iberian and Celtiberian tribes were not under any unified leadership at this time and were warlike, although some had absorbed varying degrees of Greek and Punic cultural influence.
iberian political situation hamilcar probably landed at gades in the summer of 237 bc whatever direct territorial control carthage had had in the past in iberiastrabo v 158 this had been mostly lost by this time as hamilcar was "re-establishing carthaginian authority in iberia" phoenician colonies were strung along the atlantic and mediterranean coasts of southwestern spain and exercised some degree of control over their immediate areas but only had trading contacts not direct control over the tribes of iberia at that timelancel serge hannibal pp 30–31 iberian and celtiberian tribes were not under any unified leadership at this time and were warlike although some had absorbed varying degrees of greek and punic cultural influence