"Lovable" was neither a hit nor a flop, but it indicated Cooke's future potential. While gospel was popular, Cooke saw that its fans were mostly limited to low-income, rural parts of the country, and he sought to branch out. Cooke later admitted that he got an endorsement for a career in pop music from the least likely man, his pastor father. Cooke stated: "My father told me it was not what I sang that was important, but that God gave me a voice and musical talent and the true use of His gift was to share it and make people happy." Taking the name "Sam Cooke", he sought a fresh start in pop.
"Lovable" was neither a hit nor a flop but it indicated Cooke's future potential. While gospel was popular, Cooke saw that its fans were mostly limited to low-income, rural parts of the country, and he sought to branch out. Cooke later admitted that he got an endorsement for a career in pop music from the least likely man, his pastor father. Cooke stated: "My father told me it was not what I sang that was important but that God gave me a voice and musical talent and the true use of His gift was to share it and make people happy" Taking the name "Sam Cooke", he sought a fresh start in pop.