North Melbourne has experienced 7 logo changes since its introduction, with 5 of them featuring a bounding kangaroo behind a shield of blue and white stripes. In 2016, North Melbourne introduced a new logo that featured a much fiercer-looking kangaroo—with its head only—sitting on top of the words 'North Melbourne' inside a shield. The change was generally welcomed. The new kangaroo looks slightly to the right, indicating that it is looking into the future.
North Melbourne has experienced 7 logo changes since its introduction, with 5 of them featuring a bounding kangaroo behind a shield of blue and white stripes In 2016, North Melbourne introduced a new logo that featured a much fiercer-looking kangaroo—with its head only—sitting on top of the words 'North Melbourne' inside a shield. The change was generally welcomed. The new kangaroo looks slightly to the right, indicating that it is looking into the future.