On October 26, 2015, the company opened its retail location on Fifth Avenue in New York City. The location features a five-story glass storefront and is 22,270 square feet. As per company executives, Microsoft had been on the lookout for a flagship location since 2009. The company's retail locations are part of a greater strategy to help build a connection with its consumers. The opening of the store coincided with the launch of the Surface Book and Surface Pro 4. On November 12, 2015, Microsoft opened a second flagship store, located in Sydney's Pitt Street Mall.
on october 26 2015 the company opened its retail location on fifth avenue in new york city the location features a five-story glass storefront and is 22270 square feet as per company executives microsoft had been on the lookout for a flagship location since 2009 the company's retail locations are part of a greater strategy to help build a connection with its consumers the opening of the store coincided with the launch of the surface book and surface pro 4 on november 12 2015 microsoft opened a second flagship store located in sydney's pitt street mall