Funding and publicity Having raised $17,000,000 in a stock issue, one of the first speculative IPOs, Tucker needed more money to continue development of the car. He sold dealerships and distributorships throughout the country. Another money maker was the Tucker Accessories Program. In order to secure a spot on the Tucker waiting list, future buyers could purchase accessories, like seat covers, radio, and luggage, before their car was built. This brought in an additional $2,000,000.
Funding and publicity Having raised $17000,000 in a stock issue, one of the first speculative IPOs Tucker needed more money to continue development of the car. He sold dealerships and distributorships throughout the country. Another money maker was the Tuc,ker Accessories Program. In, order to ,secure a spot on the Tucker waiting list, future buyers could purchase accessories, like seat covers radio, and luggage, before their car was built. This brought in an additional $2000,000.