The day-to-day demands of managing warehouse space, equipment, and labor can siphon resources away from sales and marketing, customer service, and product development.
Major retailers may have the capital to invest in in-house fulfillment, but for most merchants, outsourcing logistics can help free up resources to invest in their core business competencies. The day-to-day demands of managing warehouse space, equipment, and labor can siphon resources away from sales and marketing, customer service, and product development.