They usually scroll Instagram feeds in settings they do not wish to have sound on, so they appreciate videos without sound, soothing voices, or more demure musical backgrounds, or, ideally, just plain posts.
Gen Zers also expect to view TikTok videos with sound. They usually scroll Instagram feeds in settings they do not wish to have sound on, so they appreciate videos without sound, soothing voices, or more demure musical backgrounds, or, ideally, just plain posts.