While Instagram’s algorithm itself doesn’t seem to have changed much since TikTok launched, it’s evident that it does favor videos over images.
In order for Instagram to keep up with TikTok, it is now putting a bigger emphasis on Reels.While Instagram’s algorithm itself doesn’t seem to have changed much since TikTok launched, it’s evident that it does favor videos over images. This is likely due to the huge shift in the content that’s being shared on TikTok that has migrated over to Instagram.