This difference in flow composition suggests important differences may exist in how individuals experience flow across different social media platforms.
Typically, the experience of flow is assumed to be similar across social media platforms, but this was not the case with Instagram and TikTok, researchers discovered. TikTok users report higher levels of overall flow, enjoyment and time distortion than Instagram users. A high telepresence was found in 53% of TikTok users but only 38% of Instagram users. This difference in flow composition suggests important differences may exist in how individuals experience flow across different social media platforms.