Shortly after midnight Pacific time on October 6, 2010, a new app built by a small team went live on Apple’s App Store.
Shortly after midnight Pacific time on October 6, 2010, a new app built by a small team went live on Apple’s App Store. Right away, they noticed people abroad signing up for the app, called Instagram; by 6 a.m. the startup was so overwhelmed with traffic that its servers reportedly melted down.