3. The method of claim 2 further comprising: receiving a list of noise words for the business partner site; and breaking down the noise words into hard noise words, soft noise words and isolated noise words.
3. The method of claim 2 further comprising: receiving a list of noise words for the business partner site; and breaking down the noise words into hard noise words, soft noise words and isolated noise words. 5. The method of claim 3 further comprising: removing portions of an individual breadcrumb that contains soft noise words while retaining the rest of the individual breadcrumb.