1. A computer system implemented method comprising: calculating, by one or more computers, a number of profiles for auditing, each profile including information corresponding to a respective business entity represented in a content feed, the content feed having one or more data fields and being associated with an estimated feed accuracy value; selecting, by the one or more computers and according to the number, a subset of one or more profiles from a plurality of profiles in the content feed, the content feed having one or more data fields and being associated with an estimated feed accuracy value; providing, by the one or more computers, the selected one or more profiles for display in an auditing interface, wherein each profile in the selected subset is displayed in association with a user interface item for receiving a respective user verification or for receiving a respective user correction of a corresponding profile; determining, by the one or more computers, a data accuracy value of the content feed based on an aggregation of verified profiles or an aggregation of corrected profiles; presenting, in the auditing interface, the data accuracy value of the content feed, wherein presenting the data accuracy value comprises presenting a difference between the data accuracy value and the estimated feed accuracy value; and receiving a user input from the auditing interface, the user input confirming the data accuracy value or changing at least a portion of the one or more data fields.
1. A computer system implemented method comprising: calculating, by one or more computers, a number of profiles for auditing, each profile including information corresponding to a respective business entity represented in a content feed, the content feed having one or more data fields and being associated with an estimated feed accuracy value; selecting, by the one or more computers and according to the number, a subset of one or more profiles from a plurality of profiles in the content feed, the content feed having one or more data fields and being associated with an estimated feed accuracy value; providing, by the one or more computers, the selected one or more profiles for display in an auditing interface, wherein each profile in the selected subset is displayed in association with a user interface item for receiving a respective user verification or for receiving a respective user correction of a corresponding profile; determining, by the one or more computers, a data accuracy value of the content feed based on an aggregation of verified profiles or an aggregation of corrected profiles; presenting, in the auditing interface, the data accuracy value of the content feed, wherein presenting the data accuracy value comprises presenting a difference between the data accuracy value and the estimated feed accuracy value; and receiving a user input from the auditing interface, the user input confirming the data accuracy value or changing at least a portion of the one or more data fields. 3. The computer system implemented method of claim 1 , wherein the content feed is one among a plurality of content feeds of a composite data feed that are from a plurality of data sources, and the composite data feed aggregates the plurality of content feeds and provides the aggregated content feeds to a client.