4. The method of claim 1 wherein the text template is stored in a template table comprising a plurality of text templates organized for look up by business metric and metric case.
4. The method of claim 1 wherein the text template is stored in a template table comprising a plurality of text templates organized for look up by business metric and metric case. 5. The method of claim 4 wherein: a subset of the text templates are associated with a metric case indicative of exceeding a target and threshold; and the subset of text templates contain color information designating language to be depicted in a color denoting urgency.