7. A system comprising: a memory; and a processor coupled to the memory, wherein the processor to: receive from a user a relevancy keyword and an authority keyword; transmit a search query for the relevancy keyword; receive a relevancy data set based on the transmitted search query; identify a name of a first author of a first content object in the relevancy data set and a name of a second author of a second content object in the relevancy data set; automatically transmit a first search query for the first author's name and a second search query for the second author's name based on the authority keyword; receive search results based on the transmitted first search query and second search query. automatically determine a first authority quotient for the first author based on the search results of the transmitted first search query and a second authority quotient for the second author based on the search results of the transmitted second search query, wherein the automatic determine comprises determine an authority keyword score and a name score, determine a domain name score and determine a credential score, wherein the determine a domain name score further comprises create a first domain name set and a second domain set, wherein an element in the first domain name set and the second domain set comprises the authority keyword and determine a frequency count corresponding to the name of the first author in a first website within the first domain name set and the name of the second author in a second website within the second domain name set; and generate a prioritized results list wherein the first content object is ranked and displayed to the user according to the first authority quotient and the second content object is ranked and displayed to the user according to the second authority quotient.
7. A system comprising: a memory; and a processor coupled to the memory, wherein the processor to: receive from a user a relevancy keyword and an authority keyword; transmit a search query for the relevancy keyword; receive a relevancy data set based on the transmitted search query; identify a name of a first author of a first content object in the relevancy data set and a name of a second author of a second content object in the relevancy data set; automatically transmit a first search query for the first author's name and a second search query for the second author's name based on the authority keyword; receive search results based on the transmitted first search query and second search query. automatically determine a first authority quotient for the first author based on the search results of the transmitted first search query and a second authority quotient for the second author based on the search results of the transmitted second search query, wherein the automatic determine comprises determine an authority keyword score and a name score, determine a domain name score and determine a credential score, wherein the determine a domain name score further comprises create a first domain name set and a second domain set, wherein an element in the first domain name set and the second domain set comprises the authority keyword and determine a frequency count corresponding to the name of the first author in a first website within the first domain name set and the name of the second author in a second website within the second domain name set; and generate a prioritized results list wherein the first content object is ranked and displayed to the user according to the first authority quotient and the second content object is ranked and displayed to the user according to the second authority quotient. 10. The system of claim 7 , wherein the relevancy keyword is same as the authority keyword.