14. The computer program product of claim 12 , further comprising executable code that, when executed, is configured to cause the data processing apparatus to: provide search results in response to the search query, the search results being ranked to give preference to search results related to the location.
14. The computer program product of claim 12 , further comprising executable code that, when executed, is configured to cause the data processing apparatus to: provide search results in response to the search query, the search results being ranked to give preference to search results related to the location. 16. The computer program product of claim 14 , further comprising executable code that, when executed, is configured to cause the data processing apparatus to: bill an advertiser for providing a search result that includes information related to the location referred to by the second phrase.