15. A method comprising: maintaining a URL index comprising a plurality of URLs, wherein one or more URLs in the plurality of URLs are associated with an owner name; retrieving, using at least one processor, a web page associated with a URL from the URL index; parsing the web page to identify a first portion of the web page and a second portion of the web page; analyzing the first portion to identify a first potential name within the first portion of the web page; analyzing the second portion to identify a second potential name within the second portion of the web page; determining, without user intervention, if the first potential name matches the second potential name; if the first potential name matches the second potential name, determining that the first potential name represents an owner name associated with the web page; and if the first potential name matches the second potential name, associating the owner name with the URL within the URL index.
15. A method comprising: maintaining a URL index comprising a plurality of URLs, wherein one or more URLs in the plurality of URLs are associated with an owner name; retrieving, using at least one processor, a web page associated with a URL from the URL index; parsing the web page to identify a first portion of the web page and a second portion of the web page; analyzing the first portion to identify a first potential name within the first portion of the web page; analyzing the second portion to identify a second potential name within the second portion of the web page; determining, without user intervention, if the first potential name matches the second potential name; if the first potential name matches the second potential name, determining that the first potential name represents an owner name associated with the web page; and if the first potential name matches the second potential name, associating the owner name with the URL within the URL index. 19. The method of claim 15 , wherein the retrieved URL associated with the URL index is not associated with an owner name at the time the URL is retrieved.