14. A computer-readable storage medium storing instructions that, when executed by a processor, perform operation comprising: receiving a first request for information corresponding to first electronic content being rendered to a user submitting the first request when the first request is submitted; deriving context information associated with the first request based on the first electronic content being rendered to the user when the first request is submitted; in response to deriving the context information, storing the context information; receiving a second request, at a time subsequent to the first request, for information corresponding to second electronic content; in response to receiving the second request, determining whether the stored context information is relevant to the second request; in response to a determination that the stored context information is relevant to the second request: accessing, from electronic storage, the stored context information derived based on the first electronic content rendered during the first request; and causing presentation, to a user submitting the second request, of the accessed context information derived based on the first electronic content rendered during the first request along with information satisfying the second request.
14. A computer-readable storage medium storing instructions that, when executed by a processor, perform operation comprising: receiving a first request for information corresponding to first electronic content being rendered to a user submitting the first request when the first request is submitted; deriving context information associated with the first request based on the first electronic content being rendered to the user when the first request is submitted; in response to deriving the context information, storing the context information; receiving a second request, at a time subsequent to the first request, for information corresponding to second electronic content; in response to receiving the second request, determining whether the stored context information is relevant to the second request; in response to a determination that the stored context information is relevant to the second request: accessing, from electronic storage, the stored context information derived based on the first electronic content rendered during the first request; and causing presentation, to a user submitting the second request, of the accessed context information derived based on the first electronic content rendered during the first request along with information satisfying the second request. 16. The computer-readable storage medium of claim 14 wherein receiving the first request and receiving the second request comprises receiving the first request and the second request from a single party, further comprising: identifying a target community associated with the single party; and based on the identified target community, selecting the information satisfying the second request from among multiple information options.