16. A method to render augmented reality data on a computing device, comprising: sending, by the computing device to an augmented reality service, a context of the computing device, wherein the context includes information regarding the user's environment; receiving, from the augmented reality service, data representing clusters comprising one or more groupings of augmented reality data, the data generated based on the context and comprising formats for the clusters, wherein the formats are indicative of augmented reality data grouped in the clusters, and wherein each of the formats comprises sensory representations reflecting visual properties of grouped augmented reality data exhibited by each corresponding generated cluster in a form of avatars in a virtual image, wherein the sensory representations are different from any individual augmented reality data of the grouped augmented reality data in a respective cluster; generating, via the augmented reality service, at least one lower-level cluster for at least one of the clusters based on a respective format of the formats associated with the at least one lower-level cluster, wherein the respective format comprises sensory representations reflecting visual properties of a subset of the grouped augmented reality data corresponding to the at least one of the clusters of the at least one lower-level cluster; and rendering the clusters based on the received data.
16. A method to render augmented reality data on a computing device, comprising: sending, by the computing device to an augmented reality service, a context of the computing device, wherein the context includes information regarding the user's environment; receiving, from the augmented reality service, data representing clusters comprising one or more groupings of augmented reality data, the data generated based on the context and comprising formats for the clusters, wherein the formats are indicative of augmented reality data grouped in the clusters, and wherein each of the formats comprises sensory representations reflecting visual properties of grouped augmented reality data exhibited by each corresponding generated cluster in a form of avatars in a virtual image, wherein the sensory representations are different from any individual augmented reality data of the grouped augmented reality data in a respective cluster; generating, via the augmented reality service, at least one lower-level cluster for at least one of the clusters based on a respective format of the formats associated with the at least one lower-level cluster, wherein the respective format comprises sensory representations reflecting visual properties of a subset of the grouped augmented reality data corresponding to the at least one of the clusters of the at least one lower-level cluster; and rendering the clusters based on the received data. 17. The method of claim 16 further comprising: receiving, by the computing device, additional augmented reality data omitted from the received clusters; and rendering the received clusters and the additional augmented reality data.