20. The apparatus of claim 1 , further comprising logic for formatting at least a portion of the electronic message, and wherein the logic for routing at least a portion of the electronic message comprises logic for routing at least a portion of the formatted electronic message.
20. The apparatus of claim 1 , further comprising logic for formatting at least a portion of the electronic message, and wherein the logic for routing at least a portion of the electronic message comprises logic for routing at least a portion of the formatted electronic message. 23. The apparatus of claim 20 , wherein the electronic message comprises a standard envelope containing the message payload and XML formatting information; and wherein the logic for formatting at least a portion of the electronic message comprises logic for formatting the standard envelope using the XML formatting information for presentation on any of a plurality of endpoints.