2. A method according to claim 1 wherein each criterion has an assigned match type, and wherein the match determination protocol is responsive to the assigned match type for each criterion.
2. A method according to claim 1 wherein each criterion has an assigned match type, and wherein the match determination protocol is responsive to the assigned match type for each criterion. 3. A method according to claim 2 wherein each pre-assigned baseline rating score is associated with a match type for the relevant criterion.