8. A system comprising: a processor; and a computer-readable storage device having instructions stored for controlling the processor to perform operations comprising: receiving data associated with a dialog between a human and a non-human automated spoken dialog service of a service provider, the data being associated with a geographic area; analyzing the data to identify trends for the geographic area to yield identified trends; comparing the identified trends for the geographic area with an average in a wider geographic area containing the geographic area, to yield a comparison; generating top trends headlines based on the identified trends and the comparison which exceed a threshold value; identifying event data for the geographic area affecting operations of the service provider and outside a control of the service provider, the event data being one of weather data and natural disaster data; and modifying the non-human automated spoken dialog service based on the top trends headlines and the event data.
8. A system comprising: a processor; and a computer-readable storage device having instructions stored for controlling the processor to perform operations comprising: receiving data associated with a dialog between a human and a non-human automated spoken dialog service of a service provider, the data being associated with a geographic area; analyzing the data to identify trends for the geographic area to yield identified trends; comparing the identified trends for the geographic area with an average in a wider geographic area containing the geographic area, to yield a comparison; generating top trends headlines based on the identified trends and the comparison which exceed a threshold value; identifying event data for the geographic area affecting operations of the service provider and outside a control of the service provider, the event data being one of weather data and natural disaster data; and modifying the non-human automated spoken dialog service based on the top trends headlines and the event data. 12. The system of claim 8 , the computer-readable storage device having additional instructions stored which result in the operations further comprising reporting the top trends headlines.