8. A system for culture mapping and intelligence, comprising a computer having a microprocessor in communication with a selected data source for receiving data including unstructured words and phrases collected from a plurality of user account profiles associated with at least one networked computer, generating a list of monitored user accounts based on a user query relative to a topic of interest, and processing the unstructured words and phrases data collected from the monitored user accounts using semiotic analysis to associate a behavior archetype based on the user account profiles; and a display in communication with the computer that maps the user account on a cultural segmentation map relative to first and second behavior continuums based on a relationship of user to self and a relationship of user to society.
8. A system for culture mapping and intelligence, comprising a computer having a microprocessor in communication with a selected data source for receiving data including unstructured words and phrases collected from a plurality of user account profiles associated with at least one networked computer, generating a list of monitored user accounts based on a user query relative to a topic of interest, and processing the unstructured words and phrases data collected from the monitored user accounts using semiotic analysis to associate a behavior archetype based on the user account profiles; and a display in communication with the computer that maps the user account on a cultural segmentation map relative to first and second behavior continuums based on a relationship of user to self and a relationship of user to society. 11. The system of claim 8 wherein the computer comprises a hand-held mobile device.