1. A system for extracting and tracking media tags within video content, comprising: at least one server in communication with a plurality of content sources, the server receiving video content from the content sources; a recorder saving the video content; a detector receiving at least one frame of the video content, the detector detecting one or more unknown text within the frame and creating one or more images, each image associated with one of the one or more unknown text, the detector generating metadata associated with the one or more unknown text appearing in the frame; an optical character recognition engine scanning the one or more images and converting the one or more images into one or more known text, each of the one or more known text associated with one of the one or more unknown text; wherein the server determines whether the one or more known text is a media tag; a database for storing the media tag, the metadata associated with the media tag, the frame having the media tag, and a video clip comprising a plurality of frames before and after the frame having the media tag; a text locator which identifies one or more regions of the frame where the one or more unknown text is displayed, the text locator utilizing at least one of stroke width transform, edge detection, glyph detection, or logo detection to detect the one or more unknown text and to identify the one or more regions, and a text extractor which extracts the one or more regions from the frame for creating the one or more images.
1. A system for extracting and tracking media tags within video content, comprising: at least one server in communication with a plurality of content sources, the server receiving video content from the content sources; a recorder saving the video content; a detector receiving at least one frame of the video content, the detector detecting one or more unknown text within the frame and creating one or more images, each image associated with one of the one or more unknown text, the detector generating metadata associated with the one or more unknown text appearing in the frame; an optical character recognition engine scanning the one or more images and converting the one or more images into one or more known text, each of the one or more known text associated with one of the one or more unknown text; wherein the server determines whether the one or more known text is a media tag; a database for storing the media tag, the metadata associated with the media tag, the frame having the media tag, and a video clip comprising a plurality of frames before and after the frame having the media tag; a text locator which identifies one or more regions of the frame where the one or more unknown text is displayed, the text locator utilizing at least one of stroke width transform, edge detection, glyph detection, or logo detection to detect the one or more unknown text and to identify the one or more regions, and a text extractor which extracts the one or more regions from the frame for creating the one or more images. 5. The system of claim 1 , wherein the server monitors social media services over a network, identifies social media events generated after the media tag is displayed in the video content, and provides analytics measurements of the social media events.