9. The method of claim 1 , wherein generating the reformulated query comprises replacing one or more terms of the search query with the one or more terms from the identified entity record.
9. The method of claim 1 , wherein generating the reformulated query comprises replacing one or more terms of the search query with the one or more terms from the identified entity record. 11. The method of claim 9 , wherein generating the reformulated query comprises: identifying one or more terms of the search query that correspond to the identified entity record; and replacing the one or more terms of the search query with the entity type of the identified entity record in order to generate the reformulated query.