10. An apparatus for enabling selection and initiation of information technology processes by a computer, the computer including a display and a point and select device with which a user selects an icon visually presented on the display, comprising: a. a memory that stores an enclosing icon software, a plurality of icon software and a plurality of application programs b. the enclosing icon software including signage information selected by a user, an enclosing state icon software, a presenting state icon software and at least two associations with separate information technology processes as selected by the user; c. each icon software associated in a one-to-one correspondence with an information technology process; d. a display logic coupled with the display, the display logic for rendering icons on the display, wherein at system start-up the display logic instantiates an enclosing state icon and renders a signage derived from the enclosing icon software, and upon selection of the enclosing state icon by the point and select device the display logic instantiates a presenting state icon and the signage derived from the enclosing icon software and a plurality of process icons derived from the plurality of icon software, wherein the display logic renders the plurality of process icons, the enclosing state icon, and the presenting state icon from software code comprised within the memory of the computer system e. wherein the signage is visually associated with a corporation; f. wherein the signage of the enclosing icon includes personalized information associated with a user of the computational device, whereby the personalized information may be collected by an intelligent client executable by the computer system, and the computer systems automatically monitors interaction of the user with a computer and recommends to the user an addition or a deletion of a process icon associated with a one or more process icons on the basis of a comparison of the a record of the user's interaction with the computer system and digitized representations of computer interaction patterns.
10. An apparatus for enabling selection and initiation of information technology processes by a computer, the computer including a display and a point and select device with which a user selects an icon visually presented on the display, comprising: a. a memory that stores an enclosing icon software, a plurality of icon software and a plurality of application programs b. the enclosing icon software including signage information selected by a user, an enclosing state icon software, a presenting state icon software and at least two associations with separate information technology processes as selected by the user; c. each icon software associated in a one-to-one correspondence with an information technology process; d. a display logic coupled with the display, the display logic for rendering icons on the display, wherein at system start-up the display logic instantiates an enclosing state icon and renders a signage derived from the enclosing icon software, and upon selection of the enclosing state icon by the point and select device the display logic instantiates a presenting state icon and the signage derived from the enclosing icon software and a plurality of process icons derived from the plurality of icon software, wherein the display logic renders the plurality of process icons, the enclosing state icon, and the presenting state icon from software code comprised within the memory of the computer system e. wherein the signage is visually associated with a corporation; f. wherein the signage of the enclosing icon includes personalized information associated with a user of the computational device, whereby the personalized information may be collected by an intelligent client executable by the computer system, and the computer systems automatically monitors interaction of the user with a computer and recommends to the user an addition or a deletion of a process icon associated with a one or more process icons on the basis of a comparison of the a record of the user's interaction with the computer system and digitized representations of computer interaction patterns. 11. The apparatus of claim 10 , wherein the display logic ceases instantiating the presenting state icon and the plurality of process icons upon selection of the presenting state icon by the point and select device.