11. A system comprising: one or more memory devices storing computer instructions; and one or more processors executing the instructions stored in the one or more memory devices in order to: receive a search query submitted by a user device; determine that the search query matches a local query for a particular geographic region corresponding to the user device, wherein the local query is a query having a geo-query count that exceeds an expected geo-query count for the particular geographic region by at least a threshold amount, the geo-query count representing a number of times the query was received in the particular geographic region, and the expected geo-query count representing a baseline number of times that the query was expected to be received in the particular geographic region based on the number of times that the query was received in a baseline geographic region that is different than the particular geographic region; and adjust result scores for local search results that are responsive to the search query.
11. A system comprising: one or more memory devices storing computer instructions; and one or more processors executing the instructions stored in the one or more memory devices in order to: receive a search query submitted by a user device; determine that the search query matches a local query for a particular geographic region corresponding to the user device, wherein the local query is a query having a geo-query count that exceeds an expected geo-query count for the particular geographic region by at least a threshold amount, the geo-query count representing a number of times the query was received in the particular geographic region, and the expected geo-query count representing a baseline number of times that the query was expected to be received in the particular geographic region based on the number of times that the query was received in a baseline geographic region that is different than the particular geographic region; and adjust result scores for local search results that are responsive to the search query. 13. The system of claim 11 , wherein the one or more processors executing instructions to determine that the search query matches a local query execute instructions to determine that the search query is at least one of an exact match or a related variation of the local query.