11. A computer implemented method of generating a list of playable media objects, the method comprising the steps of: querying at least one internet search engine with the search query object; generating additional terms related to the search query object based on results returned by the internet search engine, wherein generating additional terms comprises: receiving a page identified in the result returned by the internet search engine, parsing the received page to identify a plurality of sections in the page, extracting terms from each section of the plurality of sections, scoring each of the plurality of sections based at least in part on the respective extracted terms to generate a plurality of scores, and selecting additional terms from a subset of the plurality of sections based at least in part on the plurality of scores; identifying one or more media storage web sites having playable media objects related to the generated additional terms; and generating a list of playable media objects from the playable media objects at the media storage web sites.
11. A computer implemented method of generating a list of playable media objects, the method comprising the steps of: querying at least one internet search engine with the search query object; generating additional terms related to the search query object based on results returned by the internet search engine, wherein generating additional terms comprises: receiving a page identified in the result returned by the internet search engine, parsing the received page to identify a plurality of sections in the page, extracting terms from each section of the plurality of sections, scoring each of the plurality of sections based at least in part on the respective extracted terms to generate a plurality of scores, and selecting additional terms from a subset of the plurality of sections based at least in part on the plurality of scores; identifying one or more media storage web sites having playable media objects related to the generated additional terms; and generating a list of playable media objects from the playable media objects at the media storage web sites. 17. The method of claim 11 , further comprising ranking the playable media objects.