20. A computer-implemented method for managing career opportunities at a company comprising: establishing base information for a career at a company; determining a plurality of keywords for the career based on the base information; determining a keyword sequence for the plurality of keywords; creating a job listing page for the career including the plurality of keywords in the keyword sequence; creating a category webpage based on the base information for display over a network, the category webpage associated with a career listing category identifying the category webpage, and associating the job listing page with the category webpage; creating a job website for the company including a network link to the category webpage; and displaying the job website over the network to an end user visitor; wherein the category webpage is persistent, such that at least one characteristic of the category webpage remains static on the network regardless of any change in job listing pages associated with the category webpage.
20. A computer-implemented method for managing career opportunities at a company comprising: establishing base information for a career at a company; determining a plurality of keywords for the career based on the base information; determining a keyword sequence for the plurality of keywords; creating a job listing page for the career including the plurality of keywords in the keyword sequence; creating a category webpage based on the base information for display over a network, the category webpage associated with a career listing category identifying the category webpage, and associating the job listing page with the category webpage; creating a job website for the company including a network link to the category webpage; and displaying the job website over the network to an end user visitor; wherein the category webpage is persistent, such that at least one characteristic of the category webpage remains static on the network regardless of any change in job listing pages associated with the category webpage. 21. The computer-implemented method of claim 20 , wherein the steps of determining a plurality of keywords and determining a keyword sequence for the plurality of keywords are done by a service separate from the company.