1. A computer-implemented method to modify a layout of text content having characters rendered on a mobile device, the computer-implemented method comprising: upon detecting the mobile device being reoriented from a first orientation to a second orientation while the mobile device is displaying characters of a first language according to the first orientation, re-rendering the display of the characters of the first language while maintaining a horizontal layout comprising a layout displayed horizontally in rows going from left-to-right and ordered from top-to-bottom, wherein the individual characters of the first language are displayed right-side-up in the first and second orientations; and upon detecting the mobile device being reoriented from the first orientation to the second orientation while the mobile device is displaying characters of a second language according to the first orientation, re-rendering the display of the characters of the second language from the horizontal layout to a vertical layout comprising a layout displayed vertically in columns going from top-to-bottom and ordered from right-to-left, wherein the individual characters of the second language are displayed right-side-up in the first and second orientations.
1. A computer-implemented method to modify a layout of text content having characters rendered on a mobile device, the computer-implemented method comprising: upon detecting the mobile device being reoriented from a first orientation to a second orientation while the mobile device is displaying characters of a first language according to the first orientation, re-rendering the display of the characters of the first language while maintaining a horizontal layout comprising a layout displayed horizontally in rows going from left-to-right and ordered from top-to-bottom, wherein the individual characters of the first language are displayed right-side-up in the first and second orientations; and upon detecting the mobile device being reoriented from the first orientation to the second orientation while the mobile device is displaying characters of a second language according to the first orientation, re-rendering the display of the characters of the second language from the horizontal layout to a vertical layout comprising a layout displayed vertically in columns going from top-to-bottom and ordered from right-to-left, wherein the individual characters of the second language are displayed right-side-up in the first and second orientations. 6. The computer-implemented method of claim 1 , wherein each of the characters is encoded in a universal character encoding scheme.