36. The non-transitory computer readable memory device of claim 27 , wherein the first geographical search region includes a first unsupported geographical search region shape; and wherein the computer system generates the at least the second query such that a plurality of geographical search region shapes that are supported by the at least one interface of the at least one social network media data source and that include the first unsupported geographical search region shape.
36. The non-transitory computer readable memory device of claim 27 , wherein the first geographical search region includes a first unsupported geographical search region shape; and wherein the computer system generates the at least the second query such that a plurality of geographical search region shapes that are supported by the at least one interface of the at least one social network media data source and that include the first unsupported geographical search region shape. 37. The non-transitory computer readable memory device of claim 36 , wherein the computer system generates the at least the second query such that the plurality of geographical search region shapes, supported by the at least one interface of the at least one social network media data source, include an expansion of the first unsupported geographical search region shape.