21. The system of claim 20 , wherein the processors are further operable when executing the instructions to: access a social graph comprising a plurality of nodes and a plurality of edges connecting the nodes, each of the edges between two of the nodes representing a single degree of separation between them, the nodes comprising: a first node corresponding to the first user; and a plurality of second nodes corresponding to the plurality of entities, respectively.
21. The system of claim 20 , wherein the processors are further operable when executing the instructions to: access a social graph comprising a plurality of nodes and a plurality of edges connecting the nodes, each of the edges between two of the nodes representing a single degree of separation between them, the nodes comprising: a first node corresponding to the first user; and a plurality of second nodes corresponding to the plurality of entities, respectively. 22. The method of claim 21 , wherein identifying the particular entity of the plurality of entities corresponding to the profile page comprises identifying a node of the plurality of nodes corresponding to the profile page.