1. A method of providing information, comprising: providing a communication session of at least one of audio and video media; applying automatic recognition to media transferred on the communication session; selecting an advertisement, by a processor, based on the automatic recognition; selecting non-advertisement information, by the processor, responsive to the automatic recognition; and presenting the selected advertisements and the selected non-advertisement information, during the communication session, wherein selecting non-advertisement information comprises selecting a map related to a term identified on the communication session by the automatic recognition.
1. A method of providing information, comprising: providing a communication session of at least one of audio and video media; applying automatic recognition to media transferred on the communication session; selecting an advertisement, by a processor, based on the automatic recognition; selecting non-advertisement information, by the processor, responsive to the automatic recognition; and presenting the selected advertisements and the selected non-advertisement information, during the communication session, wherein selecting non-advertisement information comprises selecting a map related to a term identified on the communication session by the automatic recognition. 14. A method according to claim 1 , wherein selecting the non-advertisement information comprises selecting information from a web site of user generated content.