13. The authoring tool of claim 1 , further comprising a transaction tool for association of a transaction function with the new card.
13. The authoring tool of claim 1 , further comprising a transaction tool for association of a transaction function with the new card. 14. An authoring tool of claim 13 , wherein the transaction function is implemented by one or more of the following: (i) enabling buying of an item within the wrap package; (ii) enabling cul-de-sacing from the new card to a remote location for processing of a transaction and then returning to the wrap package; (iii) prompting the exchange of requisite information needed for the processing of the transaction within the wrap package; and/or (iv) associating a transaction widget with the new card.