11. A system, comprising: a processor, communicatively coupled to a memory that stores computer-executable instructions, that executes or facilitates execution of the computer-executable instructions to perform operations comprising: a social application server: determine a first match M h between a first audio descriptor representing a first recording at a first time step in an environment and a first reference descriptor, the first match M h having-a first confidence score C h indicative of a confidence of the first match, the first time step having a time step length l; determine a second match M 0 between a second audio descriptor representing a second recording at a second time step in the environment and a second reference descriptor, the second match M 0 having a second confidence score C 0 indicative of a confidence of the second match, the second time step having the time step length l, wherein the first time step is temporally prior to the second time step, and the first match M h and the second match M 0 are non-identity matches determined using a direct or locality sensitive hashing function and a validation process to select a most accurate match out of a plurality of candidate matches, wherein the first confidence score C h and the second confidence score C 0 are based upon a log-likelihood function given by an audio fingerprinting process; discount the first confidence score C h by a discount value l/L to generate a discounted first confidence score C h −l/L, where L is an expected dwell time between a channel change; in response to the discounted first confidence score C h −l/L being greater than the second confidence score C 0 , employ the first reference descriptor associated with the first match M h for selecting related content; and in response to the discounted first confidence score C h −l/L not being greater than the second confidence score C 0 , employ the second reference descriptor associated with the second match M 0 for selecting the related content.
11. A system, comprising: a processor, communicatively coupled to a memory that stores computer-executable instructions, that executes or facilitates execution of the computer-executable instructions to perform operations comprising: a social application server: determine a first match M h between a first audio descriptor representing a first recording at a first time step in an environment and a first reference descriptor, the first match M h having-a first confidence score C h indicative of a confidence of the first match, the first time step having a time step length l; determine a second match M 0 between a second audio descriptor representing a second recording at a second time step in the environment and a second reference descriptor, the second match M 0 having a second confidence score C 0 indicative of a confidence of the second match, the second time step having the time step length l, wherein the first time step is temporally prior to the second time step, and the first match M h and the second match M 0 are non-identity matches determined using a direct or locality sensitive hashing function and a validation process to select a most accurate match out of a plurality of candidate matches, wherein the first confidence score C h and the second confidence score C 0 are based upon a log-likelihood function given by an audio fingerprinting process; discount the first confidence score C h by a discount value l/L to generate a discounted first confidence score C h −l/L, where L is an expected dwell time between a channel change; in response to the discounted first confidence score C h −l/L being greater than the second confidence score C 0 , employ the first reference descriptor associated with the first match M h for selecting related content; and in response to the discounted first confidence score C h −l/L not being greater than the second confidence score C 0 , employ the second reference descriptor associated with the second match M 0 for selecting the related content. 12. The system of claim 11 , wherein the social application server further determine: in response to the discounted first confidence score C h −l/L being greater than the second confidence score C 0 , designate the first reference descriptor as a best match to the second audio descriptor of the second time step.