1. A method of conducting a search and presenting results, the method executable at a server, the method comprising: receiving a search query from an electronic device associated with a user; responsive to the search query, generating a search query result set, the search query result set including a vertical search result; determining a confidence level that the vertical search result is the most relevant to the search query; responsive to the confidence level being above a pre-determined threshold, causing the electronic device to display exclusively the vertical search result; responsive to the confidence level being below the pre-determined threshold, causing the electronic device to display a standard search result page (SERP); wherein said causing the electronic device to display the standard SERP comprises causing the electronic device to display both the general search results and the vertical search results; and wherein said causing the electronic device to display both the general search results and the vertical search results includes causing the electronic device to display a widget application reflecting the vertical search result.
1. A method of conducting a search and presenting results, the method executable at a server, the method comprising: receiving a search query from an electronic device associated with a user; responsive to the search query, generating a search query result set, the search query result set including a vertical search result; determining a confidence level that the vertical search result is the most relevant to the search query; responsive to the confidence level being above a pre-determined threshold, causing the electronic device to display exclusively the vertical search result; responsive to the confidence level being below the pre-determined threshold, causing the electronic device to display a standard search result page (SERP); wherein said causing the electronic device to display the standard SERP comprises causing the electronic device to display both the general search results and the vertical search results; and wherein said causing the electronic device to display both the general search results and the vertical search results includes causing the electronic device to display a widget application reflecting the vertical search result. 2. The method of claim 1 , wherein said generating a search query result set comprises transmitting the search query to a search cluster and receiving ranked search result set therefrom, the search cluster having performed a general search.