7. A non-transitory computer readable storage medium storing a computer program product, comprising: computer code for providing at least one user profile page for receiving user input that is capable of being used to define a user profile associated with a user; computer code for receiving a selection of content, utilizing the at least one user profile page, the content including a plurality of content channels; computer code for updating the user profile based on the selection of content; computer code for receiving a delivery mode selection of at least two delivery modes, the at least two delivery modes including a first delivery mode in which at least a first portion of the content is to be delivered to the user and a second delivery mode in which at least a second portion of the content is to be delivered to the user, at least one of the two delivery modes including a short message service delivery mode involving a short message service; computer code for delivering the at least first portion of the content to the user utilizing the first delivery mode; computer code for delivering the at least second portion of the content to the user utilizing the second delivery mode; computer code for populating the user profile based on an interaction with the short message service; computer code for receiving a schedule for receiving a message utilizing the short message service; computer code for delivering the message comprising particular content to a user handset, based on the schedule; computer code for receiving a command sequence including a first constant portion and a second variable portion, utilizing the short message service, where the first constant portion provides context for the second variable portion; computer code for delivering a short message service response to the command sequence utilizing the short message service, the short message service response including response information identified as a function of both the first constant portion and second variable portion of the command sequence; computer code for delivering a content menu utilizing the short message service in a form of a menu short message service message including: a first menu selection option indicating a first menu short form command including a first one or more characters associated with a first content, a second menu selection option indicating a second menu short form command including a second one or more characters associated with a second content, and a third menu selection option indicating a third menu short form command including a third one or more characters associated with a third content; computer code for receiving the first menu short form command associated with the first content, in response to the menu short message service message; computer code for receiving the second menu short form command associated with the second content, in response to the menu short message service message; computer code for receiving the third menu short form command associated with the third content, in response to the menu short message service message; computer code for, in response to the receipt of the first menu short form command associated with the first content, delivering the first content; computer code for, in response to the receipt of the second menu short form command associated with the second content, delivering the second content; and computer code for, in response to the receipt of the third menu short form command associated with the third content, delivering the third content.
7. A non-transitory computer readable storage medium storing a computer program product, comprising: computer code for providing at least one user profile page for receiving user input that is capable of being used to define a user profile associated with a user; computer code for receiving a selection of content, utilizing the at least one user profile page, the content including a plurality of content channels; computer code for updating the user profile based on the selection of content; computer code for receiving a delivery mode selection of at least two delivery modes, the at least two delivery modes including a first delivery mode in which at least a first portion of the content is to be delivered to the user and a second delivery mode in which at least a second portion of the content is to be delivered to the user, at least one of the two delivery modes including a short message service delivery mode involving a short message service; computer code for delivering the at least first portion of the content to the user utilizing the first delivery mode; computer code for delivering the at least second portion of the content to the user utilizing the second delivery mode; computer code for populating the user profile based on an interaction with the short message service; computer code for receiving a schedule for receiving a message utilizing the short message service; computer code for delivering the message comprising particular content to a user handset, based on the schedule; computer code for receiving a command sequence including a first constant portion and a second variable portion, utilizing the short message service, where the first constant portion provides context for the second variable portion; computer code for delivering a short message service response to the command sequence utilizing the short message service, the short message service response including response information identified as a function of both the first constant portion and second variable portion of the command sequence; computer code for delivering a content menu utilizing the short message service in a form of a menu short message service message including: a first menu selection option indicating a first menu short form command including a first one or more characters associated with a first content, a second menu selection option indicating a second menu short form command including a second one or more characters associated with a second content, and a third menu selection option indicating a third menu short form command including a third one or more characters associated with a third content; computer code for receiving the first menu short form command associated with the first content, in response to the menu short message service message; computer code for receiving the second menu short form command associated with the second content, in response to the menu short message service message; computer code for receiving the third menu short form command associated with the third content, in response to the menu short message service message; computer code for, in response to the receipt of the first menu short form command associated with the first content, delivering the first content; computer code for, in response to the receipt of the second menu short form command associated with the second content, delivering the second content; and computer code for, in response to the receipt of the third menu short form command associated with the third content, delivering the third content. 23. The non-transitory computer readable storage medium of claim 7 , further comprising: computer code for allowing receipt of a location rating from the user in association with a particular location of the user; and computer code for causing delivery of location-rating related information to others based on the location rating.