31. The medium of claim 27 , wherein the instructions further cause a machine to generate a first set of questions that represent one or more of the first output signal, the second output signal or the third output signal.
31. The medium of claim 27 , wherein the instructions further cause a machine to generate a first set of questions that represent one or more of the first output signal, the second output signal or the third output signal. 33. The medium of claim 31 , wherein the instructions further cause a machine to generate a second set of questions that represent the output signal, wherein the second set of questions were generated prior to the first set of questions to represent previous results from analysis of preceding brain wave data of a preceding media instance, wherein the preceding brain wave data is similar to the gathered brain wave data.