47. A system according to claim 46 , further comprising: a description identifier to retrieve a description from the item description and to supplement the advertising creative with the description subject to space restrictions.
47. A system according to claim 46 , further comprising: a description identifier to retrieve a description from the item description and to supplement the advertising creative with the description subject to space restrictions. 48. A system according to claim 47 , further comprising: a description summarizer to summarize the description.