1. A geographical location extraction method to infer a geographical location from one or more search terms entered as a search query by a user on a search engine, the method comprising: receiving in a computer memory a search query; controlling a processor for utilising the following processes: word analysis to determine which parts of the search query comprise location names, and to provide an indicator of the extent to which a given search term or part thereof shall be treated as a geographical location, inferring from the word analysis a geographical location; and storing in memory the geographical location.
1. A geographical location extraction method to infer a geographical location from one or more search terms entered as a search query by a user on a search engine, the method comprising: receiving in a computer memory a search query; controlling a processor for utilising the following processes: word analysis to determine which parts of the search query comprise location names, and to provide an indicator of the extent to which a given search term or part thereof shall be treated as a geographical location, inferring from the word analysis a geographical location; and storing in memory the geographical location. 20. The method of claim 1 wherein the word analysis includes ranking a plurality of likely geographical locations names in accordance with the probability that the location names are to be searched.