1. A system, comprising: a processor; and a memory that stores executable instructions that, when executed by the processor, facilitate performance of operations, comprising: determining a first layout for a message comprising first message content comprising a message element, the message element associated with a first token value and a first device display area of a device display, to facilitate a first display of the message on the device display based on the first layout; determining a second token value of the message element, different from the first token value, from token values comprising a text-only token value associated with generating a textual representation of the message element, an icon-only token value associated with generating an icon representation of the message element, a reduced-size token value associated with generating a representation that is smaller than a 100% sized representation of the message element, a full-size token value associated with generating the 100% sized representation of the message element, and an increased-size token value associated with generating a representation that is larger than the 100% sized representation of the message element; in response to receiving a first indication related to transitioning the message element from the first device display area to a second device display area of the device display, determining a second layout of the message comprising the message element displayed based on the second token value and the second device display area, wherein, to enable presentation of at least a selectable minimum amount of second message content that does not comprise the message element, the determining the second layout comprises complying with a scaling rule that is related to a selectable ratio of a summed token area and a messaging environment area of the device display, wherein the summed token area corresponds to a first sum of the display area associated with the second token value and a third token value associated with the second message content; and facilitating a second display of the message on the device display based on the second layout.
1. A system, comprising: a processor; and a memory that stores executable instructions that, when executed by the processor, facilitate performance of operations, comprising: determining a first layout for a message comprising first message content comprising a message element, the message element associated with a first token value and a first device display area of a device display, to facilitate a first display of the message on the device display based on the first layout; determining a second token value of the message element, different from the first token value, from token values comprising a text-only token value associated with generating a textual representation of the message element, an icon-only token value associated with generating an icon representation of the message element, a reduced-size token value associated with generating a representation that is smaller than a 100% sized representation of the message element, a full-size token value associated with generating the 100% sized representation of the message element, and an increased-size token value associated with generating a representation that is larger than the 100% sized representation of the message element; in response to receiving a first indication related to transitioning the message element from the first device display area to a second device display area of the device display, determining a second layout of the message comprising the message element displayed based on the second token value and the second device display area, wherein, to enable presentation of at least a selectable minimum amount of second message content that does not comprise the message element, the determining the second layout comprises complying with a scaling rule that is related to a selectable ratio of a summed token area and a messaging environment area of the device display, wherein the summed token area corresponds to a first sum of the display area associated with the second token value and a third token value associated with the second message content; and facilitating a second display of the message on the device display based on the second layout. 2. The system of claim 1 , wherein the first device display area is related to display of most recent message content and the second device display area is related to display of older message content older than the most recent message content.