20. The apparatus of claim 19 , wherein the processing device is further configured to monitor the user behavior related to usage of the at least one existing user application.
20. The apparatus of claim 19 , wherein the processing device is further configured to monitor the user behavior related to usage of the at least one existing user application. 22. The apparatus of claim 20 , wherein said identifying comprises identifying a setting on the at least one existing user application; and wherein the user applications on the prioritized list are prioritized based, at least in part, on the setting.