11. A method comprising: associating, by a processing system including a processor, a telephone number with media content; storing, by the processing system, the telephone number in a memory coupled to the processing system, resulting in a stored telephone number; presenting, by the processing system, the media content at a display device, wherein the associating and the storing are performed prior to the presenting; determining, by the processing system, that an image pattern displayed from a video component of the media content and presented at the display device represents a first telephone number, using image pattern recognition; converting, by the processing system, the image pattern to detect the first telephone number, resulting in a detected first telephone number; comparing, by the processing system, the detected first telephone number with the stored telephone number to determine whether the detected first telephone number matches the stored telephone number; responsive to the detected first telephone number having been detected, determining, by the processing system, a second telephone number from an audio component of the media content using speech recognition; and responsive to determining a matching condition including a first match between the detected first telephone number and the stored telephone number and a second match between the detected first telephone number and the second telephone number, presenting, by the processing system, an option to establish voice communication with a party associated with the media content, wherein the image pattern recognition is selectively implemented according to a user profile or according to a user service plan.
11. A method comprising: associating, by a processing system including a processor, a telephone number with media content; storing, by the processing system, the telephone number in a memory coupled to the processing system, resulting in a stored telephone number; presenting, by the processing system, the media content at a display device, wherein the associating and the storing are performed prior to the presenting; determining, by the processing system, that an image pattern displayed from a video component of the media content and presented at the display device represents a first telephone number, using image pattern recognition; converting, by the processing system, the image pattern to detect the first telephone number, resulting in a detected first telephone number; comparing, by the processing system, the detected first telephone number with the stored telephone number to determine whether the detected first telephone number matches the stored telephone number; responsive to the detected first telephone number having been detected, determining, by the processing system, a second telephone number from an audio component of the media content using speech recognition; and responsive to determining a matching condition including a first match between the detected first telephone number and the stored telephone number and a second match between the detected first telephone number and the second telephone number, presenting, by the processing system, an option to establish voice communication with a party associated with the media content, wherein the image pattern recognition is selectively implemented according to a user profile or according to a user service plan. 12. The method of claim 11 , wherein the converting comprises converting the image pattern to a first text comprising the detected first telephone number, and further comprising: converting, by the processing system, the audio component of the media content to a second text; detecting, by the processing system, the second telephone number in the second text; and comparing, by the processing system, the first text with the second text to determine whether the first telephone number matches the second telephone number.