4. The computer-implemented method of claim 1 , further comprising determining the personalization information from user profiles associated with the first user and the users connect with the first user in the social network.
4. The computer-implemented method of claim 1 , further comprising determining the personalization information from user profiles associated with the first user and the users connect with the first user in the social network. 5. The computer-implemented method of claim 4 , wherein determining the personalization information is based on membership information of a second user in a community, and wherein the second user connects with the first user in the social network and the first user fails to be a member of the community.