47. The method of claim 38 , wherein the ratings include values from a range of approximately −3 to 3, wherein a negative number signifies an unfavorable rating, a positive number signifies a favorable rating and a ‘0’ signifies a neutral rating.
47. The method of claim 38 , wherein the ratings include values from a range of approximately −3 to 3, wherein a negative number signifies an unfavorable rating, a positive number signifies a favorable rating and a ‘0’ signifies a neutral rating. 48. The method of claim 47 , wherein a graphical metaphor expresses the ratings, wherein a “thumbs up” icon signifies a favorable rating and a “thumbs down” icon signifies an unfavorable rating, and wherein the number of thumbs assigned is equal to the absolute value of the rating.