8. The method of claim 7 , further comprising determining connection strengths of connections in social graphs based on factors associated with online games and factors associated with electronic social networks, a given connection strength of a given connection representing a relational strength between two users, wherein a connection strength between the first user and the second user is determined based on factors associated with the first online game, and wherein a connection strength between the first user and the fourth user is determined based on factors associated with the first electronic social network.
8. The method of claim 7 , further comprising determining connection strengths of connections in social graphs based on factors associated with online games and factors associated with electronic social networks, a given connection strength of a given connection representing a relational strength between two users, wherein a connection strength between the first user and the second user is determined based on factors associated with the first online game, and wherein a connection strength between the first user and the fourth user is determined based on factors associated with the first electronic social network. 11. The method of claim 8 , further comprising determining a connection strength between the first user and a fifth user based on factors associated with the first online game and factors associated with the first electronic social network, wherein the first affiliation within the first online game further comprises the fifth user, and wherein the relationships further comprise a second relationship within the first electronic social network between the first user and the fifth user.