9. The method of claim 1 , said method further comprising: creating weighting rules defining how search results are to be ranked and displayed; and applying said weighting rules to search results obtained using said content item search request comprising said one or more search terms and said one or more additional search terms.
11. The method of claim 9 , wherein said weighting rules defining how search results are to be ranked and displayed comprises ranking search results in a language variation most frequently used by said user for previous searches higher than other search results.