7. A non-transient computer readable medium comprising processor executable instructions that, when executed, perform the steps of claim 1 .
1. A method, comprising: determining, by a processor executable mashup stimulus module, at least one of a role, context, presence, or location of a user, wherein at least one of the role or context is determined based on a first telephone call and wherein a specified mashup is determined based on an Instant Message session and the first telephone call being simultaneous; identifying that the Instant Message session and the first telephone call are on different computational devices; and in response to identifying that the Instant Message session and the first telephone call are on different computational devices, transferring the Instant Message session and the first telephone call to a common computational device for displaying the first telephone call and the Instant Message session by using the specified mashup for a user interface of the common computational device.