14. A method for scoring a comparison of ranked items associated with a topic selected by a first user, comprising: retrieving, by a computer processor over a communication network, one or more potential topics based on information stored in a social data repository of a first user; receiving, by the computer processor, from the first user, a selection identifying a topic from the one or more potential topics; presenting, by the computer processor, items associated with the topic to the first user to enable the first user to input a first ranking of a first set of items according to a subjective preference of the first user; presenting, by the computer processor, the items associated with the topic to a second user to enable the second user to input a second ranking of a second set of the items; presenting, by the computer processor, the items associated with the topic to a third user to enable the third user to input a third ranking of the second set of the items; receiving, by the computer processor, the first ranking of the first set of the items by the first user; receiving, by the computer processor, the second ranking of the second set of the items by the second user; receiving, by the computer processor, the third ranking of the second set of the items by the second user; generating, by the computer processor, a first game score based on a comparison of the second ranking relative to the first ranking; generating, by the computer processor, a second game score based on a comparison of the third ranking relative to the first ranking; and presenting an award based, at least in part, on a comparison of the first game score and the second game score.
17. The method of claim 14 , further comprising determining, by the first user, the award and presenting the award.