1. A method of illustrating where at least one ticket is located in an event venue, comprising: presenting, by a web browser of a client computing device, a filter module for allowing a user to perform a search of tickets listed for sale by a ticket service hosted by a web site; accepting, at the filter module, event criteria for at least one ticket and at least one event; accepting, at the filter module, price criteria for the at least one ticket and the at least one event; calling, by the filter module, an application programming interface of a mediator application executing in the web browser; constructing, by the mediator application, a request for filtering tickets by criteria based on the event criteria and the price criteria accepted at the filter module; sending the request for filtering tickets by criteria to the ticket service; receiving, at the mediator application, data representing a filtered ticket set meeting the event criteria and the price criteria from the ticket service; displaying, by the web browser, an interactive graphics-based event venue map illustrating a location of all sections at an event venue with at least one ticket meeting the event criteria and the price criteria, the interactive graphics-based event venue map being displayed at a size corresponding to a minimum zoom level; receiving, at the interactive graphics-based event venue map, input from the user to increase the size of the interactive graphics-based event venue map; presenting, by the interactive graphics-based event venue map, a dragger feature for allowing the user to move the interactive graphics-based event venue map if the size of the interactive graphics-based event venue map is increased from the minimum zoom level by at least a predetermined amount; accepting, at the interactive graphics-based event venue map, section selection criteria in response to the user selecting at least one section from the interactive graphics-based event venue map; calling, by the interactive graphics-based event venue map, the application programming interface of the mediator application executing in the web browser; constructing, by the mediator application, a request for retrieving tickets by section based on the section selection criteria accepted at the interactive graphics-based venue map; sending the request for retrieving tickets by section to the ticket service; receiving, from the ticket service at the mediator application, data representing tickets of the filtered ticket set that meet the section selection criteria; and displaying ticket information in a web browsing language comprising a ticket listing corresponding to the tickets of the filtered ticket set that meet the section selection criteria, the displayed ticket information in the web browsing language allowing the user to drill down to a specific ticket in the ticket listing, causing a location of the specific ticket to be displayed in the interactive graphics-based event venue map.
23. The method of claim 1 , wherein the web browsing language is HTML.