9. The system of claim 8 , the computer-readable storage medium having additional instructions stored which result in the operations further comprising extracting from the website a linguistic item wherein the level of incorporation is further based on the linguistic item.
8. A system comprising: a processor; and a computer-readable storage medium having instructions stored which, when executed by the processor, result in the processor performing operations comprising: selecting an anchor text in a website based on a term density; weighting the anchor text with a weight based on a ratio of salient words to total words, to yield a weighted anchor text; and incorporating the weighted anchor text into a live spoken dialog system, the spoken dialog system engaging in a spoken dialog with a user, wherein the weight determines a level of incorporation of the weighted anchor text into the live spoken dialog.