10. A system according to claim 6 , wherein the instructions, when executed by the hardware processor to provide for presentation feedback information for the item, cause the hardware processor to: provide for presentation to the user a selected number of statements from the feedback information, wherein a remainder of the statements is able to be presented upon receiving a request from the user.
6. A system for obtaining criterion-specific feedback for an item, comprising: a hardware processor; and a memory device including instructions that, when executed by the hardware processor, cause the hardware processor to: provide for presentation feedback information for the item, the feedback information comprising one or more statements that correspond to one or more existing criteria relating to the item; provide the ability for a user to input a new criterion that represents feedback the user wishes to provide for the item and one or more new values for the new criterion by providing the user the ability to input a new question corresponding to the new criterion and one or more new responses to the new question, the one or more new responses corresponding to the one or more new values; update the feedback information for the item to include the new question corresponding to the new criterion and the one or more new responses to the new question; provide for presentation the updated feedback information to at least one other user; provide, for response, the new question for presentation to the at least one other user; and provide, for presentation to the customer, a selected number of statements from the feedback information based at least in part on a detected bias of the customer.