9. The computer controlled method of claim 1 , wherein said first networked computer is associated with a requesting user and said method further comprises computing a social distance between said requesting user and a user-author of one of said one or more reviews.
1. A computer controlled method performed within a review-provider server, the method comprising: receiving a review request by said review-provider server for a reviewed subject from a first networked computer, said review request responsive to processing of a client-side script by said first networked computer, said client-side script caused to be received by said first networked computer by a networked third-party server; selecting by said review-provider server one or more reviews of said reviewed subject responsive to said review request; and sending by said review-provider server at least a portion of said one or more reviews to said first networked computer.