11. The computer implemented method of claim 9 , wherein said analytical summaries comprise a list of two or more quotes from the reviewers and displaying how many reviewers made a similar comment about the application.
9. A computer implemented method for retrieving, analyzing, and displaying reviews of mobile application software configured for a user to search for and view the analyzed summaries of the reviews, comprising processor(s) on a system server: a) retrieving users' reviews from online data sources, preprocessing them for compatibility with a natural language processing module, and storing them within a reviews database; b) processing the reviews stored within the reviews database using lexical analysis, supervised machine learning sentiment, and topic analysis to generate a profile for each mobile application, and storing the profile within a review analytics database; c) searching the profiles stored on the review analytics database based on a request from a user on their electronic computing device, and associating analytical summaries of features of the mobile application with the profile for the mobile application; and, d) transmitting the application to the user's electronic computing device based on receiving the user's selection of a link within the mobile application's profile, wherein said analytical summaries comprise a review detail webpage for each application displaying: i. a score calculated by the central processing unit for features of the application that were reviewed, wherein said feature is labeled either “positive” or “negative” and comprise enjoy ability, graphics and user interface quality, ease of use and performance, and price; and, ii. reviews of other cross-referenced applications that the central processing unit has determined: 1) were rated highly by a reviewer(s) who gave a positive rating to the application; and 2) were rated highly by reviewer(s) who gave a negative rating to the application.