26. A gaming console apparatus comprising: a. a non-transitory memory for storing an application, the application for: i. processing a video game using the gaming console apparatus programmed to process the video game; ii. receiving activity feed stories from friends of a user while playing the video game; iii. matching the video game of the user and the friend of a user using an implementation to account for translation differences in a title of the video game, wherein the implementation to account for translation differences comprises a look up table to match a first title in a first language with a second title in a second language; iv. condensing the activity feed stories into a single activity feed story; and v. displaying the single activity feed story on a display for the user while playing the video game in an order based on a relevancy criteria; and b. a processing component coupled to the memory, the processing component configured for processing the application.
27. The gaming console apparatus of claim 26 wherein the relevancy criteria includes number of comments and number of likes.