17. A search engine method, said search engine method comprising: providing a search engine service, said providing said search engine service comprising providing a plurality of results in response to a first query, said first query being received at a first computer system via a first computer network; verifying, by a computer, ownership or control of at least one website, said verifying ownership or control comprising (i) generating a first identifier, (ii) requesting a first resource, and (iii) determining whether said first identifier appears in said first resource; and providing at least one auxiliary service for verified websites; wherein said auxiliary service is selected from the group consisting of: (i) providing website analytic data; (ii) providing an electronic shopping cart or checkout mechanism; (iii) causing display of financial status indicia; (iv) providing a customizable search engine; (v) causing display of a customizable toolbar; (vi) causing display of an advertisement that is relevant to a first term; (vii) providing search query disambiguation; (viii) sharing with a first entity proceeds from a first transaction; and (ix) causing display of real-time quantity indicia.
18. The search engine method in claim 17 wherein: said first identifier appears in at least one of (i) first content of said first resource or (ii) a first file name.