2. The method of claim 1 , wherein the multimedia device is a handheld device.
1. A method comprising: receiving a multimedia signal comprising information in a source language; extracting, via a processor, source language text from the information in the multimedia signal; translating, via the processor, the source language text to target language text; and sending the multimedia signal, having the information in the source language, and the target language text to a multimedia device for output, at a scheduled time, to a subscriber, wherein the multimedia signal comprises a commercial message selected based on contents of the target language text to output to the subscriber in exchange for the translating.