13. A computing device comprising: a user interface; one or more processors coupled to the user interface and; a non-transitory computer-readable memory coupled to the one or more processors and storing thereon instructions that is executed by the one or more processors to cause the computing device to: receive a search query from a user including a geographic area; provide a plurality of entities within the geographic area that match the search query; receive a selection of one of the plurality of entities by the user; obtain a plurality of contacts from an asymmetric social graph for the user; determine one or more associations between one or more of the plurality of contacts and the selected entity, each association including a rating of the entity, a review of the entity, or a combination thereof; and display, via the user interface, an indication of the entity with an indication of the one or more contacts and association information from the one or more associations between the one or more contacts and the selected entity.
16. The computing device of claim 13 , wherein the instructions further cause the computing device to: rank the one or more contacts according to relationship criteria indicative of a relationship between each of the one or more contacts and the user; and display the association information from the one or more associations in a ranked order based on the ranking of the respective one or more contacts.