3. The method of claim 1 , further comprising: presenting a first advertisement relating to the primary subject, wherein upon receiving the input indicating selection of the secondary information, the first advertisement is replaced with a second advertisement relating to the secondary subject designated as the primary subject.
1. A method comprising: presenting, alongside a computer-generated puzzle: primary information describing a primary subject related to a selected clue or solution of the computer-generated puzzle; secondary information describing a secondary subject related to the primary subject; and wherein the primary information and secondary information have been received over a communications network from a first computing device; receiving, from a second computing device, input indicating a selection of the secondary information; replacing the primary information with the secondary information; and designating the secondary subject as the primary subject.