10. A computer-readable hardware storage device having embedded therein a set of instructions which, when executed by one or more processors of a computer, causes the computer to execute operations comprising: receiving from a client machine letters of a user-generated key word that relates to a product or a service; generating an auto-suggestion keyword in response to detecting fewer than all letters of the user-generated keyword; searching a plurality of files, by one or more hardware processors, using both the user-generated keyword and the auto-suggestion keyword as search arguments to find a name of a store that sells the product or the service; and displaying the results of the searching at a user interface of the client machine, the searching and the displaying comprising searching one of the plurality of files using a first of the search arguments and, responsive to the searching by using the first of the search arguments finding a name of a store that sells the product or the service, displaying the name of the store at the user interface of the client machine as selectable content and, responsive to the searching of one of the plurality of files by using the first of the search arguments not finding a name of a store that sells the product or the service, searching the one of the plurality of files by using the second of the search arguments and, responsive to the searching by using the second of the search arguments finding a name of a store that sells the product or the service, displaying the name of the store at the user interface of the client machine as selectable content.
13. The hardware storage device of claim 10 , wherein the content comprises a plurality of different pictures of products and transmitting the content comprises providing the plurality of different pictures to the client machine as selectable pictures, the method further comprising, responsive to a selection of one picture of the plurality of different pictures, finding pictures of various aspects of the selected one picture and transmitting the pictures of the various aspects to the client machine.