58. The system for building a user profile of claim 52 , further comprising: a computing device configured to collect a number of user profiles to build a group of related users based upon the user profiles; and a computing device configured to build an audience profile based upon the group of related users.
52. The system for building a user profile of claim 46 , further comprising a computing device configured to assign a value index to the user, wherein the value index is based on the user profile of the user and a user profile of at least one other user, and wherein the value index includes a weighting of at least one of the number of demographic nouns, the total number of taxonomic nouns, and the number of unique taxonomic nouns.