3. The method of claim 1 , wherein the brand item profile comprises a collection of data corresponding to a particular brand item to be displayed to one or more SMS members via the global SMS account.
1. A computer-implemented method for managing, via a brand management system (BMS) having a processor and a memory, a plurality of brand item profiles associated with a marketer to be displayed in connection with one or more social media system (SMS) accounts to a plurality of members of one or more SMSs, comprising the steps of: receiving, from a developer via an interface of the BMS, content information to be integrated into a brand item profile of the plurality of brand item profiles associated with the marketer if the content information satisfies a set of predetermined rules, wherein the BMS is different from the one or more SMSs, and wherein the BMS manages content corresponding to multiple SMSs; updating the brand item profile with the content information; using the processor, integrating the brand item profile into a global SMS account, based at least in part upon one or more predetermined content display regions on one or more pages corresponding to the global SMS account, wherein the predetermined content display regions comprise at least one content display region for standardized marketer content and one or more content display regions for brand item profile content; and providing information corresponding to the global SMS account to the respective SMS, such that the one or more pages of the global SMS account, when displayed in response to a request of a member of the respective SMS via a portal of the respective SMS, comprises the standardized marketer content displayed in the at least one content display region for standardized marketer content and the content information associated with the brand item profile displayed in the one or more content display regions for the brand item profile content.