8. The computer program product of claim 1 , further comprising: computer code for causing delivery of event-related information utilizing the short message service in the form of an event-related short message service message including a first selection option indicating a first event short form command associated with a first event and a second selection option indicating a second event short form command associated with a second event; computer code for allowing receipt of the first event short form command associated with the first event, in response to the event-related short message service message; computer code for allowing receipt of the second event short form command associated with the second event, in response to the event-related short message service message; computer code for, in response to the receipt of the first event short form command associated with the first event, causing delivery of first event information associated with the first event; and computer code for, in response to the receipt of the second event short form command associated with the second event, causing delivery of second event information associated with the second event.
9. The computer program product of claim 8 , wherein the computer program is operable such that the first event information describes the first event.