18. A server device comprising: a memory to store instructions; and a processor to execute the instructions to: generate links to a set of documents relevant to a search query submitted by a user device; determine click through rates for particular ones of the set of documents; associate a visual cue with a link, to a particular document of the particular ones of the set of documents, of the generated links, the visual cue being associated with the link based on detecting that a click through rate, of the determined click through rates, associated with the particular document is greater, by at least a threshold amount, than click through rates, of the determined click through rates, associated with other documents in the particular ones of the set of documents, the visual cue being associated with the link without being associated with other ones of the generated links, pointing to the other documents, based on detecting that the click through rate is greater than the click through rates associated with the other documents; and provide the generated links and the associated visual cue to the user device, the associated visual cue being pre-rendered based on the click through rate being greater than the click through rates associated with the other documents.
19. The server device of claim 18 , where the click through rate includes one or more of: an observed historical click through rate calculated as a ratio representing a total number of times users have selected the particular document to a total number of times users have selected another document within a set of search results, an observed historical click through rate calculated as a ratio representing a quantity of times users have selected the particular document to a quantity of times users have selected another document for a particular search query, or an observed historical click through rate calculated as a ratio representing a quantity of times users have selected the particular document for the search query to a total number of times the search query was submitted.