3. The method of claim 1 , wherein the determined one or more actions comprise providing next information related to the selected information element to the user.
1. A method, in a television system, for responding to user selection of an object in television programming, the method comprising: determining, by the television system, an identity of a user-selected object in a television program being presented by receiving the identity of the user-selected object from a remote server, in response to the user-selected object being selected by a television controller by selection of a location of the user-selected object on a television screen of the television system, and the user-selected object corresponds to a person; determining, based at least in part on the determined identity, one or more actions to perform related to the user-selected object within the television program, the determined one or more actions comprise starting a two-way video conference communication, using a display of the television controller, between the user and the person, the person being remote from the television system; and performing, the determined one or more actions.