19. The method of claim 18 , further comprising compensating an entity that selects said hypertext anchor.
18. A method for advertising by hyperlinking specific words in documents to convert the words into advertisements, comprising: viewing a document with a software application; referencing, by code in said document, an ad server to determine at least one existing advertiser-chosen human-language word present in said document; interpreting said document by a web browser; said code automatically, as said document is interpreted by said web browser, providing a hypertext anchor for said at least one existing advertiser-chosen human-language word, thereby converting said at least one existing advertiser-chosen human-language word into an advertisement by linking said at least one advertiser-chosen human-language word to an advertiser web page; and receiving compensation from said advertiser.