23. The method of claim 22 , wherein said combining the determined attribute ranges with the standard attribute ranges uses a weighted combination of the determined attribute ranges and the standard attribute ranges.
22. A method for dynamically generating a customized profile for a company for a selected profile type, the customized profile including a set of attribute types, each of the attribute types having a customized attribute range, the method comprising instructions stored on a memory and executable by a computer processor, the instructions comprising: receiving a standard profile corresponding to the selected profile type, the standard profile having standard attribute types corresponding to the set of attribute types, each of the standard attribute types having a standard attribute range representing a standard range of attribute values for the selected profile type, such that each of the standard range of attribute values of the standard profile is based on industry wide employee profiles representing an industry benchmark for a plurality of companies; receiving a plurality of personal assessments of individuals related to the company, each of the personal assessments having questions related to one or more attributes of the set of attribute types, each of the questions having a value assigned by the respective related individual; calculating, using the computer processor, determined attribute ranges for each of the standard attribute types of the set of attribute types based on the values of the questions, the determined attribute ranges corresponding to the standard attribute types; generating, using the computer processor, customized attribute ranges by combining the determined attribute ranges with the standard attribute ranges; and storing the generated customized ranges as the customized profile.