2. The method of claim 1 , wherein the identifying of the suggested keywords for the summary section of the target profile is in response to detecting an access request to a webpage comprising the display area suitable for receiving user input for the summary section of the target member profile.
1. A method comprising: accessing a target member profile representing a member in an on-line social network system, the target member profile associated with a profile summary user interface (UI), the profile summary UI comprising a display area suitable for receiving user input; determining, from profiles representing further respective members in the on-line social network system, a plurality of similar member profiles, profiles from the plurality of similar member profiles being similar to the target member profile, the plurality of similar member profiles and the target profile being a sub-network of similar profiles in the on-line social network system; from the sub-network of similar profiles, extracting a plurality of phrases; calculating, for phrases from the plurality of phrases, respective discriminative strength values, using at least one processor, a discriminative strength value for a phrase from the plurality of phrases expresses probability of the phrase being indicative of a member profile that contains the phrase belonging to the sub-network of similar profiles, wherein the calculating of a discriminative strength value for a particular phrase from the plurality of phrases comprises utilizing the number of profiles in the sub-network of similar profiles that include that particular phrase and the number of profiles outside the sub-network of similar profiles that include that particular phrase; identifying suggested keywords for presentation in a further display area of the summary UI of the target profile, based on respective discriminative strength values of the phrases from the plurality of phrases; and causing presentation of the suggested keywords in the further display area of the profile summary UI subsequent to the accessing of the target member profile.