1. A method to generate media metering information associated with a wireless communication device, the method comprising: receiving media content via a wireless communication device, the media content to be presented via the wireless communication device; generating first information indicative of a media presentation mode of a media presentation application executed by the wireless communication device to present the media content; generating second information indicative of the media content presented via the wireless communication device; and storing the first information in association with the second information in the wireless communication device.