1. A method executed by a computer for managed distribution of publication assets, comprising: uploading a publication component to a server system; embedding a non-embedded set of assets, retrieved from the server system, into the publication component; transferring the publication component with the embedded assets from the server to a first client computer and a second client computer; previewing the publication component on the first client computer based on the set of embedded assets; and producing the publication component on the second client computer based on the set of embedded assets.