1. A website server, said server implemented on at least one processor and a memory, the system comprising: a detector to detect and analyze at least the source of at least one incoming request; a uniform resource locator (URL) handler to parse said incoming request; a coordinator with access to at least one third party application to coordinate between said URL handler and at least one third party application; a regular renderer to render a regular page comprising content from said website and said at least one third party application; a search engine friendly page renderer to render a search engine friendly page comprising a search engine friendly page of said website and a search engine friendly page of said at least one third party application; a sitemap renderer to render a combined sitemap based on a sitemap of said website and a sitemap of said at least one third party application; and a renderer coordinator to activate one of said regular renderer, said search engine friendly renderer and said sitemap rendered according to said incoming request.