1. A method in an apparatus comprising: receiving a media clip; receiving sensor data captured at least partly in connection with a capture of the media clip; deriving at least one context using a context model based at least partly on the sensor data; causing an indication on the context to be provided to a user by receiving a search query having at least one search criterion that is relevant to the context, deriving a similarity between the context and the at least one search criterion and causing at least a part of the media clip to be presented with an indication on the context based on the derived similarity as a response to the search query; receiving feedback on the relevance of the indication on the context of the presented media clip to the search query from the user; and adapting the context model based on the feedback.