1. A multiple applications and communications environment comprising: at least one primary application and at least one secondary application each executable by at least one of a processor and a memory, said secondary application being of a different application type from the primary application, wherein the at least one primary application is associated with a primary work product object and the at least one secondary application is associated with a secondary work product object, the primary work product object comprising a primary work product matter further comprising at least one of a primary event or a primary topic and the secondary work product object comprising a secondary work product matter further comprising at least one of a secondary event or a secondary topic, the primary work product object being further associated with a set of permissions granting access to one or more work product participants; and a messaging program configured to establish a first chat instance within the primary work product object and a second chat instance within the secondary work product object, said configuring comprising initiating the second chat instance upon the first chat instance having been initiated and having indentified a commonality between the primary topic or primary event and the secondary topic or secondary event, the first chat instance and the second chat instance being determined by the set of permissions associated with the primary work product object.