1. A method for representing image information in a view of a real environment, comprising the steps of: 1a) taking a first plurality of images of a real environment by means of at least one first mobile device; 1b) storing the first plurality of images in at least one database; 1c) taking a second image of the real environment by means of a second mobile device; 1d) accessing the first plurality of images stored in the at least one database; 1e) matching the first plurality of images against the first plurality of images wherein said matching comprises performing bundle adjustment; 1f) determining, for each respective image of the first plurality of images, first pose data permitting a conclusion to be made as to a position and an orientation with respect to a reference coordinate system in which the respective image was taken according to a result of said matching; 1 g) comparing the second image with at least one of the first plurality of images; 1h) determining, for at least one presentation image among the first plurality of images, an overlay position in the second image according to a result of said matching and the first pose data associated with the at least one presentation image; and 1i) displaying the at least one presentation image overlaid at the determine overlay position in the second image on a display device.