1. A method for generating social business insights, the method comprising: selecting, by one or more processors, an analysis parameter, wherein the analysis parameter represents a characteristic of a plurality of entities; receiving, by one or more processors, a first data stream, wherein the first data stream is associated with a first entity of the plurality of entities, and wherein the first data stream comprises data from at least one of i) a CRM platform, ii) a media platform, and iii) a company asset database; receiving, by one or more processors, an second data stream, wherein the second data stream is associated with a second entity of the plurality of entities, and wherein the second data stream comprises data from the media platform; performing, by one or more processors, a fractal analysis based, at least in part, on the first data stream and the second data stream, wherein the fractal analysis is based on the analysis parameter; and generating, by one or more processors, a fractal map based on the fractal analysis, wherein the fractal map depicts a relationship between the first data stream and the second data stream.