1. A method for enriching contents of a website, the method comprising: obtaining a corpus from the current website and other websites, and extracting object features from the corpus, wherein the corpus comprises specifications of the object and user reviews about the object; according to the corpus, constructing multi-dimensional vectors for the extracted features; for a specific feature, making similarity comparison of its multi-dimensional vectors and multi-dimensional vectors of other extracted features; and determining features with similarities being higher than a predetermined threshold as a same feature, and reinforcing the current website with at least one feature which is different from those on the web site and corresponding attributes of the at least one feature.