1. A method comprising: logging access data in a media access log representing a first plurality of media accesses associated with consumers who requested a media item and who are located in a first geographic area; logging access data in the media access log representing a second plurality of media accesses associated with consumers who requested the media item and who are located in a second geographic area; processing the access data in response to request for a visual representation of the consumers' media accesses; and communicating data for visual rendering on a display of a user device, said visual display data when rendered displaying on a map a first graphical representation of the first plurality of media accesses, the first graphical representation being displayed in association with a graphical representation of the first geographical area on the map, and a second graphical representation of the second plurality of media accesses, the second graphical representation being displayed in association with a graphical representation of the second geographical area on the map.