1. A method of processing signals to select at least one datum with independent receiver specific relevance at a receiver station and deliver at said receiver station a receiver specific programming presentation, said receiver station having a computer and an output device, wherein said computer has a memory location for storing data and said output device outputs at least one of video, audio, and hardcopy, said method comprising the steps of: receiving an information transmission from a remote station and passing at least a portion of said information transmission to said computer, said information transmission including data and at least one instruct signal; detecting said at least one instruct signal in said information transmission; processing said data at said computer and causing said computer to select a plurality of subscriber data by processing at said receiver station said at least one instruct signal received in said information transmission from said remote station; storing said selected plurality of subscriber data at said memory location at said receiver station; receiving mass medium programming from a programming source; causing said computer to select subscriber information to output as a result of processing at said receiver station said selected and stored plurality of subscriber data; and outputting at least one of a simultaneous presentation and a sequential presentation of said mass medium programming and said selected subscriber information.