1. A method for associating a content item with an event, comprising: receiving a content item; determining a location associated with the received content item using a processor; comparing the received content item with an existing event, wherein the existing event comprises a previously processed content item and a previously associated location, wherein comparing the received content item with the existing event comprises: determining a weighted overlap between the determined location and the previously associated location of the existing event; determining an indicia of relatedness between the received content item and the existing event, wherein the indicia of relatedness is not based on location; wherein the indicia of relatedness includes a time overlap between a time associated with the received content item and a time associated with the existing event; wherein the time overlap comprises being within a 24 hour window; and associating the received content item with the existing event based on the comparison, wherein the comparison also includes a threshold level of indicia of relatedness between the received content item and the existing event, and wherein the threshold level of indicia of relatedness required for the content item to be determined to be associated with the existing event increases as a degree of the weighted overlap between the determined location and the location previously associated with the existing event decreases.