1. A method for analyzing survey data, comprising: identifying a survey question; obtaining a sample from a target population; collecting sample responses to the survey questions from respondents in the sample; assigning weights to observations corresponding to said responses; computing at least one population parameter estimate in accordance with steps that include: a) identifying and then eliminating at least one statistical outlier which may skew said at least one population parameter estimate, and b) dampening an impact of at least one of the assigned weights on a value of said at least one population parameter estimate.