1. Computer system, comprising: a memory to store computer instructions; and a processor coupled to the memory to execute the computer instructions to: provide a UI element for a software application, on each of a plurality of displays rendered in a graphical user interface of the software application, to receive user request for functionality indicating a limitation of the software application; initiate a context based functionality request responding to a user action on the UI element in the graphical user interface; provide UI input element(s) in the graphical user interface to receive user input for the context based functionality request; capture contextual information from the software application based on initiation of the context based functionality request, the contextual information including a current display within the plurality of displays, a previous display within the plurality of displays, and data relating to the UI element; and receive submission of the context based functionality request and the captured contextual information.