1. A non-transient computer readable medium for causing a computer to perform the method of: allowing the computer to receive an at least one body of data associated with an organization, where the at least one body of data is comprised of being an at least one of the group of application data, databases, personnel records, survey and interview data, publicly and quasi-publicly available web data including logs, email communications, text communications, audio recordings, video recordings, images, electronic records, news articles, and records' contextual data; where the application of the analytics engine is further comprised of the step of labeling elements of the at least one body of data with tags and other types of metadata; determining with an analytics engine, for an author of data, an at least one property from the group of insider/outsider status, perspective, credibility score, sincerity, objectivity, actions, and demographic attributes; applying the analytics engine for assessing properties being an at least one from the group of credibility, sincerity, objectivity, and knowledgeableness of authors; determining with the analytics engine an at least one of the group of stability level, engagement levels, energy levels, organizational character, and culture properties; determining the informational value property of data items; applying the analytics engine for determining engagement and energy levels, where the determination of engagement and energy levels comprises assessing an at least one of the group of attitudes, beliefs, sentiment, tone, observations, and actionable suggestions; assessing organizational culture and character, assessing an at least one abstract trait; where the analytics engine further determines, for the organization, an assessment of an at least one from the group of future behavior, bases for past behavior, organizational character, organizational opportunities, benchmarking, and organizational adversities.