1. A method for distributing generated content, comprising receiving, at a content distribution system, first user generated content, wherein the first user generated content was generated at a first web page of a first web site and the first user-generated content is associated with a product or a category; providing the first user-generated content from the content distribution system to a second web site, wherein the first user generated content is incorporated into the source code of a second web page of the second web site associated with the product or category; receiving, at the content distribution system, a request for content associated with the web page from a browser rendering the second web page at a user computer; and providing to the browser at the user computer, from the content distribution system, second user generated content in response to the request, wherein the first user generated content incorporated into the second web page is overwritten with the second user generated content in a display of the web page.