1. A method, operable in a processor, for operating applications of a touch device, comprising: displaying, on an execution screen, a contact tray comprised of a number of tray items including contact information; receiving an interaction that selects a tray item in the contact tray and moves the selected tray item to an area of the execution screen corresponding to an application; configuring the execution screen displaying content for an application by associating the content with a contact information of the tray item selected by the interaction; and operating the application based on the configured execution screen.