1. A computer implemented method comprising: receiving first information associated with a record stored or configured to be stored in a database system; updating the database system based on the first information; creating a feed item associated with the update, the feed item including one or more actionable selections providing a reference to a publisher; providing the feed item in an information feed; and causing, responsive to selection of the one or more actionable selections, the publisher to be operable to receive second information in one or more fields of the publisher, the publisher being further operable to publish the second information via one or more channels, the publisher configured to be displayed in association with the information feed in a user interface of a display device.