1. A method of optimizing traffic content in a distributed communications system having a communications node and a remote communications node, the method comprising: providing a traffic flow algorithm coupled to receive a set of solicited navigation route data and a set of solicited traffic data between a starting location and a destination location, wherein the traffic flow algorithm is designed to compute a set of optimized traffic content between the starting location and the destination location; receiving a set of unsolicited user-defined navigation route data between the starting location and the destination location; incorporating the set of solicited navigation route data, the set of solicited traffic data and the set of unsolicited user-defined navigation route data into the traffic flow algorithm; and calculating a set of optimized traffic content between the starting location and the destination location, utilizing at least the set of unsolicited user-defined navigation route data.