1. A method for presenting keywords used for a review, the method comprising: obtaining a plurality of user-created keywords, wherein each user-created keyword is created by a user in a review; receiving votes to indicate users' ratings of effectiveness of the keywords used in reviews; and transferring at least a portion of the plurality of user-created keywords for display to a user, wherein a digital processor is used to display keywords on a display screen along with a rating derived from the votes.