1. A method of shelf price verification for a store of the type utilizing checkout scanners and shelf pricing, comprising the steps of: a) placing shelf price labels for each of a plurality of items in the store, each label having at least an item identification printed in barcoded form, and a price presented in both barcoded and human-readable form; b) scanning the shelf label, reading at least the item identification and shelf price; c) looking up an item record from a store checkout scanner price database using the item identification, the item record containing at least the price for the item which would be used by the store checkout scanner; d) comparing the shelf price from the scanned label to the price from the store checkout scanner price database; e) if the shelf price from the scanned label is not equal to the price from the store checkout scanner price database, presenting an indication of a price error to an operator.