1. An apparatus, comprising: a processor circuit and a server processor component operative on the processor circuit to: provide application programming interface (API) data of the client side application code to the fantasy open platform environment, the client side application being wholly independent from the fantasy open platform environment; create hooks to allow embedding of the client side application code on the fantasy open platform environment web pages wherein the client side application code identifies on which of the fantasy open platform environment web pages the client side application code runs; and allow a client side application executing on a client browser to access resources of the fantasy open platform environment over a network connection.