1. A method comprising the steps of: A. storing in a database one or more conceptual classes comprising a plurality of potential search terms, wherein each potential search term in the plurality of potential search terms comprises a plurality of attributes, wherein the plurality of potential search terms within a conceptual class share a plurality of common attributes, and wherein the database and a server computer comprising a server software are communicatively coupled to a network; B. receiving a plurality of search terms from a client software on a client computer communicatively coupled to the network; C. calculating, by the server software, a plurality of search results comprising the steps of: i. establishing an instance of an individual concept for each of the plurality of search terms, wherein the instance of the individual concept comprises a meaning for each of the plurality of search terms and wherein the meaning is derived from a context of the plurality of search terms; ii. identifying the one or more conceptual classes which share one or more of the plurality of common attributes with the individual concept for each of the plurality of search terms; iii. organizing the one or more conceptual classes identified into a hierarchy structure comprising one or more subsuming classes and one or more subsumed classes, wherein the one or more subsumed classes inherit the plurality of attributes from the one or more subsuming classes and wherein the one or more subsumed classes comprise one or more localized polymorphic changes to the plurality of attributes; iv. identifying a hierarchy level at which all of the plurality of attributes of the individual concept are not common to all of the plurality of attributes of the plurality of potential search terms in the one or more subsumed classes; and v. returning a plurality of search results derived by searching all of the plurality of potential search terms on the hierarchy level; and D. displaying the plurality of search results on the client software with the most closely related search results listed first.