1. A system, comprising: an intellectual property (IP) marketplace processor, a tangible, non-transitory memory configured to communicate with the processor, the tangible, non-transitory memory having instructions stored thereon that, in response to execution by the processor, cause the processor to perform operations comprising: determining, by the processor, a plurality of channels to present to the user; displaying, by the processor, the plurality of channels in a channel guide interface; receiving, by the processor, a selection from the user of a first channel; invoking, by the processor, an API to communicate with a third-party operator of the first channel; recommending, by the processor, a technology grouping for an IP portfolio of the user in order to identify a potential buyer; receiving, by the processor and via the API, a list of potential buyers for an IP asset in the IP portfolio of the user; determining, by the processor, channel output comprising the list of potential buyers to present to the user; and presenting, by the processor, the channel output.