1. A method comprising: logging, via a computing device, access data in a media access log representing a first plurality of media accesses associated with consumers who requested a media item and who are located in a first geographic area; logging, via the computing device, access data in the media access log representing a second plurality of media accesses associated with consumers who requested the media item and who are located in a second geographic area; processing, via the computing device, the access data in response to request by a user for a visual representation of the consumers' media accesses, wherein said processing comprises filtering the access data in the media access log based upon filtering criteria selected by the user and normalizing the access data by computing consumer access information in the first geographic area and the second geographic area; and communicating data over a network for visual rendering on a display of a user device associated with the user, said visual display data when rendered visually displays on a map a first graphical representation of the first plurality of media accesses, the first graphical representation being displayed in association with a graphical representation of the first geographical area on the map, and a second graphical representation of the second plurality of media accesses, the second graphical representation being displayed in association with a graphical representation of the second geographical area on the map.