1. A computer-implemented method in an electronic game played between a plurality of participants, each participant having an associated skill level index, the game comprising a plurality of challenges presented to the participants in a plurality of turns during the game, comprising: determining an initial value for the skill level index for at least one of the participants based on characteristics of the participant unrelated to previous experience with the game; for a turn of a first participant during the game, designating the first participant as a current participant, wherein only a single participant is the current participant at any one time; automatically selecting by the computer a first next challenge in the game for the first participant based upon a first skill level index associated with the first participant, wherein the first next challenge includes content associated with the game; presenting by the computer the selected first next challenge; determining by the computer a first response to the presented first next challenge; dynamically adjusting the first skill level index associated with the first participant by a first adjustment amount based upon a result of the determined first response, the adjusted first skill level index used for a next turn of the first participant during the game, thereby automatically managing competitive play between the participants during the game; and removing the designation of the first participant as the current participant; and for a turn of a second participant during the game, the turn of the second participant being distinct from the turn of the first participant, after the designation of the first participant as the current participant has been removed, designating the second participant as the current participant; automatically selecting by the computer a second next challenge in the game for the second participant based upon a second skill level index associated with the second participant, wherein the second next challenge includes content associated with the game; presenting by the computer the selected second next challenge; determining by the computer a second response to the presented second next challenge; and dynamically adjusting the second skill level index associated with the second participant by a second adjustment amount based upon a result of the determined second response, the adjusted second skill level index used for a next turn of the second participant during the game, thereby automatically managing competitive play between the participants during the game, wherein at least one of the first and second adjustment amounts are based on a difference between the first skill level index and the second skill level index.