1. A realtime information feed method, wherein a client device is interacting with an online information service, comprising: (a) said user device capable of receiving an information feed from a server of said online information service, wherein said server is capable of realtime communicating data relevant to said information feed; (b) said client device capable of interpreting said relevant data received by said client device and said client device capable of creating an object model based on said relevant data, and wherein said object model is of the form of a scripting language; and (c) said client device capable of executing said created object model to obtain a customizable display model for displaying said information feed on said client device; (d) said client device capable of rendering and displaying said relevant data received according to said customizable display model and a display profile of said client device; and (e) said client device capable of receiving updates pertaining to said information feed and wherein said updates are rendered and displayed on said client device.