1. A media player device comprising: a media storage storing a data structure including a digital media content and lifecycle metadata associated with the digital media content, wherein the data structure is a single integrated data structure for use by the media player device configured to play back the digital media content, wherein the lifecycle metadata define a lifespan of the digital media content and lifecycle management parameters of the digital media content, wherein the lifecycle management parameters define at least one updating interval during which the data structure can be updated; a processor configured to: receive an update from a source determined by the lifecycle metadata to at least one modifiable element of the data structure during the updating interval; modify the at least one modifiable element according to the update during the lifespan of the digital media content to create a modified element during the updating interval; and store the modified element in the data structure during the updating interval.