1. A method for controlling privacy in an application having face recognition features, the method comprising: receiving an input including a face recognition query and a digital image of a face; identifying a target user associated with a facial signature in a database based at least in part on a statistical correlation between a detected facial signature in the digital image and one or more facial signatures in the database; extracting a profile of the target user from a database, wherein the profile comprises one or more privacy preferences; and generating a customized profile of the target user, wherein the customized profile omits one or more elements of the profile of the target user based on the one or more privacy preferences.