1. A method of developing an information technology solution via development of a conceptual model, said method comprising: defining, by one or more business stakeholders associated with a business, a plurality of requirements of an information technology (IT) solution owned by said business; developing a conceptual model by said one or more business stakeholders and one or more IT stakeholders associated with said business, said conceptual model providing a representation of a design of said IT solution, said conceptual model including a plurality of conceptual components and a plurality of operational concepts, said plurality of conceptual components representing one or more IT systems, one or more hardware components of said one or more IT systems and one or more software components of said one or more IT systems, and said plurality of operational concepts indicating interactions among said plurality of conceptual components to perform a plurality of functions of said business; generating, via a computing system, a documentation of said conceptual model, said documentation being available and accessible to said one or more business stakeholders and said one or more IT stakeholders, wherein said generating said documentation of said conceptual model includes documenting said plurality of operational concepts; developing an architecture and a design of said IT solution by said one or more IT stakeholders; and generating, by said one or more IT stakeholders, a documentation of said architecture and said design of said IT solution.