1. A method of illustrating locations of available tickets in an event venue, comprising: presenting, by an application of a client computing device, a user interface allowing a user to perform a search of tickets listed for sale by a ticket service; accepting, at the user interface, event criteria for a ticket at an event; displaying, by the application, an interactive graphics-based event venue map for the event venue illustrating locations of sections having tickets meeting the event criteria located at the event venue; receiving, from the user through the application, a selection of a particular section of interest on the interactive graphics-based event venue map; in response to receiving the selection, adjusting a scale of the particular section corresponding to an event venue section having the tickets to the event using the interactive graphics-based event venue map within the application; accepting, via a selection through the interactive graphics-based event venue map, the particular section of interest; and displaying ticket information corresponding to tickets located in the particular section of interest as an overlay on the interactive graphics-based event venue map.