1. A computer program product, comprising a non-transitory computer usable medium having a computer readable program code embodied therein, the computer readable program code adapted to be executed to implement a method, the method comprising: formulating a search query including a first search term; sending the search query to a query server; searching indexed data records in a database system using the first search term; and returning a plurality of matching records, based on the searching; wherein the matching records have associated relevancy scores and are ordered in an order that is based, at least in part, on activity data associated with the matching records.