1. A method, comprising: receiving, by a computing device, a request from a user; identifying, by the computing device, a set of search statistics according to the request from the user, the set of search statistics related to search activities comprising one or more search terms; identifying, by the computing device, a set of financial transaction based statistics corresponding to the set of search statistics, the set of financial transaction based statistics relating the search activities and their impact on purchases; and juxtaposing, by the computing device, the set of search statistics with the set of financial transaction based statistics to generate a response to the request from the user.