1. A computer-implemented method for identifying a website as spam content, the method comprising: analyzing characteristics of the website to determine whether the website represents a potential source of spam content, wherein the analyzing comprises: computing a total number of posts that appear within the website; calculating a post publication frequency that indicates a ratio of the total number of posts to a publication time period; and determining whether the web site in its entirety represents spam content, based on the computed total number and the calculated post publication frequency, wherein the determining comprises: comparing the computed total number of posts to a threshold number; determining whether the computed total number of posts is greater than or equal to a threshold number; comparing the calculated post publication frequency to a threshold frequency when the computed total number of posts is greater than or equal to the threshold number; and identifying the website in its entirety as spam content when the computed total number of posts is greater than or equal to the threshold number and the calculated post publication frequency is greater than the threshold frequency; and flagging the website in its entirety as spam content.