1. An apparatus comprising: one or more processors; a computer display coupled to the one or more processors; and logic encoded in one or more non-transitory computer readable media for execution by the one or more processors and with the one or more processors, when executing the logic, performing the acts of: displaying, on the computer display, a tree structure mapping a hierarchical menu structure, with the hierarchical menu structure configured to allow access to files or software options and where the tree structure is a visual representation of the hierarchical menu structure, with the tree structure including a plurality of sized two-dimensional space filling elements with each element having a default area value and each element representing one or more levels of the hierarchical menu structure, where a plurality of second level sized two-dimensional space filling elements represent lower levels of a first level of the hierarchical menu structure represented by a first level sized two-dimensional space filling element; accumulating numbers of accesses to each level of the hierarchical menu structure over a time period; calculating, by the processor, dynamic area values for each space filling element, with the dynamic area value of the first level sized two-dimensional space filling element being proportional to a number of accesses to the first level of the hierarchical menu structure and with the dynamic area value of each second level sized two-dimensional space filling element being proportional to a ratio of a number of accesses to the corresponding second level of the hierarchical menu structure to the number of accesses to the first level of the hierarchical menu structure so that the sized two-dimensional space filling elements that are frequently accessed have a proportionally larger dynamic area value than the sized two-dimensional space filling elements that are less frequently accessed; and displaying, on the computer display, the plurality of space filling elements as tiles representing the tree structure, wherein the dimensions of each tile are sized according to the calculated dynamic area value for each corresponding space filling element.