1. A reputation scoring system for generating and displaying a hierarchical representation of a reputation score of a subject, the system comprising: a hardware processor; a reputation broker configured on the hardware processor to: process a query for a reputation score of the subject received at a trust broker from a service provider as a result of a device initiated service transaction; and dispatch a request to a trust orchestrator to generate a hierarchical reputation score for the subject as a measured dynamic assessment of the integrity of monitored applications executing on a device of the subject, wherein the trust orchestrator is configured to process the received dispatch request for the hierarchical reputation score by: initiating a plurality of directed queries to information management systems internal or external to an organization to interrogate attributes associated with the subject; analyzing received responses from the plurality of directed queries; receiving the generated hierarchical reputation score for the subject based on a calculus of risk; and sending the generated hierarchical reputation score for the subject to the reputation broker, wherein the trust orchestrator is further configured to: receive a reputation token from the reputation broker for the subject in response to the dispatched request; and send the reputation token to the service provider as a response to the query for the reputation score.