1. A system, comprising: a stimulus presentation device operable to provide stimulus material to a subject; a data collection device operable to obtain response data from the subject exposed to the stimulus material; a resonance estimator operable to identify attributes of the stimulus materials and determine subject resonance to the stimulus material and attributes of the stimulus material, wherein subject resonance is used to determine priming levels for a plurality of products and services; a priming repository system operable to correlate priming levels for a plurality of products and services to various positions in the stimulus material, wherein the various positions include advertisement breaks.