1. A non-transitory computer-readable medium storing instructions for a computer-implemented method comprising: accepting a set of design specifications from a user, the set of design specifications defining a set of potential responses to events for a rendering of an interactive graphical design; generating a graphical instantiation of the interactive graphical design while accepting the set of design specifications; exporting an encoded instantiation of the interactive graphical design using the set of design specifications; executing a response to an event in the set of potential responses to events multiple times using a portion of the encoded instantiation as the encoded instantiation is independently rendered by a set of multiple users; generating a set of notifications, wherein each notification in the set of notifications indicates an execution of the response to the event; storing the set of notifications in a memory as a set of stored notifications; providing the set of stored notifications to an analytics tool; and analyzing how the set of multiple users interacted with the design using the analytics tool; wherein the notification is a more concise representation of the response to the event than the portion of the encoded instantiation.