1. A method of providing a location based service to create a social network, comprising: creating a profile of a user; creating an interest group feature based on at least one interest from the profile using a wireless terminal; activating the interest group feature from the wireless terminal; registering from the wireless terminal with a location based service associated with the interest group feature; receiving one or more responses from candidates, where each of the candidates accesses the interest group feature based on a corresponding candidate profile and geographic location of each candidate; and receiving one or more advertisements from a commercial entity associated with the interest group feature, wherein the interest group feature corresponds to an event at which the user and at least one candidate arrange to meet, the corresponding candidate profile of the at least one candidate indicating an interest in a nature of the event and the geographic location of the candidate being in proximity to an event location of the event.