1. An electronic gaming machine adapted for accepting wagers, presenting gaming events thereupon and granting monetary awards, comprising: a master gaming controller adapted to provide and control one or more gaming events; a player tracking device adapted to obtain information regarding a specific player from a communication object worn by said specific player, wherein the information is at least in part indicative of accounts associated with the specific player including a first account and a second account, wherein the first account is useable by the player for gambling related transactions including making wagers, and the second account is useable by the player for non-gambling related transactions including purchasing goods and services, and wherein the player tracking device is further adapted to forward an indication of the first account to the master gaming controller but not forward an indication of the second account to the master gaming controller; a player verification program adapted to verify whether obtained information regarding said specific player is acceptable according to one or more set criteria; a communication link or path between said player tracking device and said player verification program; and a communication link or path between said player verification program and said master gaming controller.