1. A mobile handset device, comprising: at least one processor and a memory; a user interface having a display; a multimedia response module within the mobile handset device configured to collect sensor data from a set of sensors indicative of a physiological response of a user of the mobile handset device; and the multimedia response module monitoring sensor data associated with the physiological response of the user to multimedia consumed on the mobile handset device and generating an output indicative of the emotional response of the user to the media.