1. A method for assessing a geographic region, the method comprising: collecting transaction data from a transaction involving a business and a consumer; associating a geographic-location identifier with the transaction data; storing the collected transaction data and associated geographic-location identifier in a database; receiving an instruction that defines the geographic region to be assessed; obtaining from the database the transaction data associated with the geographic-location identifiers that correspond to the geographic region; and generating a report that assesses the geographic region based on the transaction data obtained from the database.