1. A method for building an integrated customer analytics solution for an enterprise comprising one or more data sources, the method comprising: retrieving and processing data from the one or more data sources, wherein the data represents customer data; generating one or more statistical techniques using the processed data to facilitate analyzing one or more attributes related to the customer; deriving one or more statistical model outputs using the one or more generated statistical techniques, wherein the statistical model outputs represent one or more metrics corresponding to the analyzed attributes; generating one or more statistical models corresponding to the one or more statistical model outputs, wherein the one or more statistical models are associated with one or more scores that facilitates to predict likelihood of customer behavior towards products, services and other customer related aspects associated with the enterprise; generating one or more reports based on at least one of: the processed data and the one or more statistical model outputs; and building one or more analytical modules comprising the one or more reports and the one or more statistical models, wherein the one or more analytical modules constitute the integrated customer analytics solution.