1. A computer implemented method comprising: providing, by a computing device, a user interface including a publisher and an information feed; receiving, at the computing device, first information associated with a record stored or configured to be stored in a database system; updating the database system based on the first information associated with the record; creating a feed item associated with the update, the feed item including one or more actionable selections providing a reference to the publisher, selection of one of the one or more actionable selections causing the publisher to be operable to receive second information associated with the record, the record capable of being updated based on the second information; and providing the feed item in the information feed.