1. A computer-assisted method comprising: storing, in memory, registration information for a user having a financial account with a financial institution, the registration information comprising user login information for a website associated with the financial institution, wherein the website has a webpage with an interface having a visual icon attribute configured to be customized by the user; receiving a first entry of the user login information for the user, at a processor in communication with the memory, via the website; issuing a marker, from the processor, to be stored on a computer used by the user to access the website; providing a prompt, from the processor to the computer, for the user to customize the visual icon attribute, wherein the prompt is mandatory and is provided after receiving the first entry of the user login information; receiving, at the processor, instructions from the user to customize the visual icon attribute, in response to the prompt, wherein the prompt is delivered as at least one of: (i) a link on the webpage, (ii) an e-mail, (iii) an instant message, and (iv) text message; receiving, at the processor, a request from the user to access the financial account via the website on the computer, subsequent to receiving the instructions, wherein a second entry of the user login information is required to access the financial account; recognizing the user, by the processor, based on the marker; providing the webpage, from the processor to the computer, in response to the request, wherein the interface of the webpage has the visual icon attribute customized according to the instructions; receiving the second entry of the user login information for the user, at the processor, via the website, subsequent to providing the webpage with the visual icon attribute customized; and providing the user access to the financial account upon receiving the second entry of the user login information.