1. One or more tangible computer-readable media having computer-executable instructions embodied thereon for performing steps to present one or more potential search-engine queries related to the content of a requested web page along with the requested web page to a user, comprising: determining whether a portion of the web page is allocated for at least one web advertisement; requesting web content for the allocated portion; determining the content of the web page; determining potential search-engine queries based on the content of the web page; and presenting potential search-engine queries in the portion of the requested web page.