1. A computer readable medium having instructions therein that when executed by a processor provide a user interface for inputting configuration information for configuring a search engine results page, wherein the configuration information includes position information and content information, the user interface comprising: a first region to input position information pertaining to one or more particular positions within the search engine results page to position environment specific content; and a second region to input content information that describes at least one of: information to derive environment specific content to be displayed in a selected position of the one or more particular positions; and environment specific content to be displayed in a selected position of the one or more particular positions.