1. A system for accessing market performance analysis in an insurance data mart in a computer network to analyze competitive effectiveness for one or more segments of a business, the system comprising: a non-transitory computer readable medium having computer-readable instructions stored thereon for execution by a number of processors in a number of computing apparatuses in the computer network, the instructions including; analyzing the market performance analysis data in the insurance data mart across a plurality of business metrics in order to measure the competitive effectiveness of one or more segments of the business; constructing one or more perspectives associated with the data mart, wherein each of the one or more perspectives is associated with one of the plurality of business metrics; organizing the data in the data mart into data cubes according to one or more dimensions, wherein a data cube includes data aggregated into arrays containing data associated with the one or more dimensions; graphically presenting a plurality of views of data in at least one of the data cubes to the user, each view corresponds to at least one perspective associated with the data mart; revealing a collection of report templates to the user upon selection by the user of one of the plurality of views, each collection of report templates being related to the perspective selected by the user, wherein the perspective prevents users from selecting invalid combinations of metrics and the one or more dimensions; and generating a market performance analysis report for the user using at least one report template selected by the user from the collection of report templates that integrates and correlates the plurality of views, as selected by the user from the collection of report templates, for graphical presentation to the user; wherein the plurality of views includes a policy view and at least one of the following integrated and correlated with the policy view: a vehicle view and an operator view, wherein the policy view includes market performance analysis data associated with a number of insurance policies, the vehicle view includes market performance analysis data associated with a number of vehicles insured by the number of insurance policies and the operator view includes market performance analysis data associated with a number of operators insured by the number of policies.