1. A method of distributing data in a data management system, comprising: identifying one or more objects in a central data store for distribution, the one or more objects including master data objects for use by all systems in a data management system; determining if a routing exists for at least one object of the one or more objects; and distributing the at least one object to one or more target systems specified by the routing, the one or more target systems being part of the data management system.