1. A method, comprising: obtaining a review including a set of text; determining a numerical value for each of a plurality of objects, the numerical value indicating a likelihood that a corresponding one of the plurality of objects is a subject of the review, the plurality of objects having an object type defined by a set of one or more attributes, each of the set of one or more attributes having associated therewith a corresponding set of one or more parameters, wherein the numerical value for each of the plurality of objects is determined using the review and a value of each of the set of one or more parameters for each of the set of one or more attributes; and identifying one of the plurality of objects that is most likely to be the subject of the review based upon the numerical value that has been determined for each of the plurality of objects.