1. A method of auctioning a plurality of event tickets, the method comprising: transmitting, over a network to a user terminal, a ticket auction start date prior to the ticket auction start date; transmitting, over the network to the user terminal, minimum bid information associated with one or more events; causing an interface to be transmitted to the user terminal via which a user can select, from a plurality of seating areas, a seating area for at least a first of the one or more events, providing an interface via which the user can submit a bid for a seat ticket in the selected seating area; receiving, over the network from the user terminal, a plurality of ticket bids that are associated with the one or more events, including the bid for the seat ticket in the selected seating area; correlating at least a portion of the received ticket bids with event tickets, wherein the event tickets grant a right to attend the one or more events; and transmitting a notification over the network to a selected terminal associated with a successful auction bidder.