1. An apparatus for a voice user interface with personality, the apparatus comprising: logic that provides a voice user interface, the voice user interface outputting first voice signals, and the voice user interface recognizing speech signals; logic that provides a personality, the logic that provides the personality interfacing with the logic that provides the voice user interface to provide the voice user interface with a verbal personality; and a recognition grammar stored in a memory, the recognition grammar comprising multiple phrases that a virtual assistant with a personality can recognize when spoken by a user, and the recognition grammar being selected based on the personality of the virtual assistant.