1. A method for providing an interface for collaborative innovation, the method comprising: receiving an item from a content provider; providing an interface to one or more users wherein the interface allows the one or more users to create one or more primary responses associated with the item, create one or more secondary responses, each secondary response associated with one of the one or more primary responses, and rate the primary and secondary responses; receiving the one or more primary responses associated with the initial item and the one or more secondary responses associated with the primary responses from the one or more users via the interface; displaying, via the interface, a graphical hierarchical representation of the item, the one or more primary responses, an association between the one or more primary responses and the item, the one or more secondary responses, and an association between the one or more secondary responses and the one or more primary responses; allowing the plurality of users to rate the primary and secondary responses through the graphical hierarchical representation; and providing the primary and secondary responses to the content provider wherein the primary and secondary response are ordered based on the ratings.