1. A method comprising: causing, at least in part, a collection of sensor data from at least one virtual or augmented reality device associated with at least one user; processing and/or facilitating a processing of the sensor data to cause, at least in part, a classification of the at least one user as a driver of at least one vehicle; and causing, at least in part, an optimization of content information presented via the at least one virtual or augmented reality device based, at least in part, on the classification.