1. A method of searching for media objects associated with a search term, the method being executed by a computer system and comprising: receiving a first search term from a user; performing a first search of Internet data, wherein said first search identifies web pages related to said first search term; analyzing, via the computer system, at least one positional relationship between terms within an individual one of said web pages to determine additional search terms relating to said first search term; scoring, via the computer system, the at least one positional relationship between terms, wherein said first search term and said additional search terms are the terms within the individual one of said web pages, and the scoring is based upon a distance between said first search term and said additional search terms within the individual one of said web pages; and performing a second search for media objects relating to said additional search terms.