1. A computer-implemented method comprising: receiving a current media reaction to a media program that is currently being presented to an audience having one or more persons, the media reaction determined based on sensor data passively sensed during the presentation and of at least one person of the one or more persons; determining, based on the current media reaction of the person comprising audio that is unrelated to the media program, that the person is not paying attention to the media program; and responsive to determining that the person is not paying attention to the media program, controlling the presentation of the media program on a media presentation device.