title: jqGrid: format cell value without changing actual (underlying) value?
body: <p>Is that possible to <strong>display</strong> something other, yet keeping the <strong>original</strong> cell value for editing purposes?</p>
  
  <p>one of the columns in my jqGrid is 'enumerated' data. For editing I'm providing edittype: select + editoptions: <em>enum-key:label</em> set, which results in properly displayed <em>select</em> editor. However I'd like to display the <em>label</em> instead of <em>enum-key</em> for regular view, not only editing. I know I could use custom cell formatters but that would cause the <strong>actual value</strong> to be <strong>changed</strong>, then I'd have to lookup the keys-labels pairs again before editing the row... </p>