title: Can't install Scrapy for Python 2.7
body: <p>I'm trying to install Scrapy for Python 2.7 according to <a href="http://doc.scrapy.org/en/latest/intro/install.html" rel="nofollow">Installation guide - Scrapy 0.22.2 documentation</a>. I've installed pip, but when I try to run the following from the Windows 8 command prompt:</p>
  
  <pre><code>pip install Scrapy
  </code></pre>
  
  <p>it doesn't appear to install properly, here is the end of the pip.log</p>
  
  <pre><code>C:\Python27\lib\disutils\dist.py:267: UserWarning: Unknown distribution option: 'butrack_url'
    warnings.warn(msg)
  
  error: Unable to find vcvarsall.bat
  
  ----------------------------------------
  Cleaning up...
    Removing temporary dir c:\users\mgarrett\appdata\local\temp\pip_build_mgarrett...
  Command C:\Python27\python.exe -c "import setuptools,                           tokenize;__file__='c:\\users\\mgarrett\\appdata\\local\\temp\\pip_build_mgarrett\\lxml\\setup.py';exec(compile(getattr(tokenize, 'open', open)(__file__).read().replace('\r\n', '\n'), __file__, 'exec'))" install --record c:\users\mgarrett\appdata\local\temp\pip-7wgh3w-record\install-record.txt --single-version-externally-managed --compile failed with error code 1 in c:\users\mgarrett\appdata\local\temp\pip_build_mgarrett\lxml
  Exception information:
  Traceback (most recent call last):
    File "C:\Python27\lib\site-packages\pip\basecommand.py", line 122, in main
      status = self.run(options, args)
    File "C:\Python27\lib\site-packages\pip\commands\install.py", line 283, in run
      requirement_set.install(install_options, global_options, root=options.root_path)
    File "C:\Python27\lib\site-packages\pip\req.py", line 1435, in install
      requirement.install(install_options, global_options, *args, **kwargs)
    File "C:\Python27\lib\site-packages\pip\req.py", line 706, in install
      cwd=self.source_dir, filter_stdout=self._filter_install, show_stdout=False)
    File "C:\Python27\lib\site-packages\pip\util.py", line 697, in call_subprocess
      % (command_desc, proc.returncode, cwd))
  InstallationError: Command C:\Python27\python.exe -c "import setuptools, tokenize;__file__='c:\\users\\mgarrett\\appdata\\local\\temp\\pip_build_mgarrett\\lxml\\setup.py';exec(compile(getattr(tokenize, 'open', open)(__file__).read().replace('\r\n', '\n'), __file__, 'exec'))" install --record c:\users\mgarrett\appdata\local\temp\pip-7wgh3w-record\install-record.txt --single-version-externally-managed --compile failed with error code 1 in c:\users\mgarrett\appdata\local\temp\pip_build_mgarrett\lxml
  </code></pre>
  
  <p>I've previously installed setuptools, so I'm not sure what the log file is referring to at the end?</p>