title: BigQuery + Google Analytics data: Why is totals.TransactionRevenue multiplied by 10 ^ 6 as per the Schema...?
body: <p>I'm checking Google Analytics schema on BQ and it seems the totals.TransactionRevenue value is automatically multiplied by 10^6. What would be the benefit of doing so?
  Thanks.</p>
  <p>[https://support.google.com/analytics/answer/3437719?hl=en]
  <a href="https://i.stack.imgur.com/8rwuV.jpg" rel="nofollow noreferrer"><img src="https://i.stack.imgur.com/8rwuV.jpg" alt="enter image description here" /></a></p>