title: What is the app store views and app units mean from apple app store?
body: <p>I am new to apple app store and I have just published my first app on app store. Now I received the app analytics weekly summary from apple. In the summary, app store views and app units. From my understanding, app store views mean number of people who view your app page on the app store and the app units is the number of people downloading your app.</p>
  
  <p>But why is that my report turn out to be app units has the higher number than the app store views? This simply doesn't make sense. So, what is the app store views and app units mean from apple?</p>