title: Unable to start ipython with .pythonrc using virtualenv
body: <p>I want to be able to start an ipython session with it importing some modules. On Windows this would be simple - I had a global installation of ipython and I used <code>.pythonrc</code> I think it was.</p>
  
  <p>However, in Ubuntu 13 I have <code>ipython</code> installed in a virtualenv (but not installed globally).</p>
  
  <p>In my <code>.bashrc</code> is:</p>
  
  <pre><code>alias ipy="python -c 'import IPython; IPython.terminal.ipapp.launch_new_instance()'"
  </code></pre>
  
  <p>I am wondering if it's possible to run similar startup commands in ipython. Or if that's not possible with my current setup - then what is the best way to achieve what I want in Ubuntu.</p>