title: Conversion tracking for Mac App Store
body: <p>Google and Facebook offer SDK for conversion tracking on iOS (from online ads to app installs):</p>
  
  <ul>
  <li>Google: <a href="https://developers.google.com/app-conversion-tracking/" rel="nofollow noreferrer">https://developers.google.com/app-conversion-tracking/</a></li>
  <li>Facebook: <a href="https://developers.facebook.com/docs/ads-for-apps/mobile-app-ads" rel="nofollow noreferrer">https://developers.facebook.com/docs/ads-for-apps/mobile-app-ads</a></li>
  </ul>
  
  <p>However, I could not find equivalent SDKs for the Mac App Store.</p>
  
  <p>Are there equivalent SDKs for the Mac AppStore?
  If not, what's the best way to measure conversion rate for installs from the Mac App Store?</p>