title: To fade out backgronud color only
body: <p>I have a <code>div</code> with background red. When a user open the page, I want it to fade out the background color. Div contents should remains visible.</p>
  
  <p>I used:  </p>
  
  <pre><code> $(".notificationExtraDetailsBlockColored").animate(5000, "slow", function () {
        $(this).fadeIn("slow");
        $(this).css("background-color", "#FFF");
   });
  </code></pre>
  
  <p>But it seems to only change the background color, not acting like a fade out effect.</p>