title: JavaScript in Google Tag Manager, "=" outputting as "\x3d", how to fix?
body: <p>The tag is as follows:</p>
  
  <pre><code>&lt;script type="text/javascript"&gt;
      var foo = "="
  &lt;/script&gt;
  </code></pre>
  
  <p>But when I view this in preview mode it shows:</p>
  
  <pre><code>&lt;script type="text/gtmscript&gt;
      var foo = "\x3d"
  &lt;/script&gt;
  </code></pre>
  
  <p>I'm completely lost on this one, this is in a "Custom HTML Tag".</p>
  
  <p>What am I doing wrong?</p>