title: pandoc: markdown to html embedding PDF using <iframe> or <object> instead of <embed>
body: <p>I am trying to embed some PDF's into my HTML files and pandoc uses the older  tags instead of newer  or . It wouldnt bother me that much, but the embedded pdfs end up being very small and not scaled, so I want to modify the way it handles the .pdf files.</p>
  <p>Is there any easy way to do that?</p>
  <p>Thank you!</p>