title: Setting init_connect to a string with spaces in an Amazon RDS Parameter Group using the command line interface complains with malformed errors
body: <p>I'm trying to set the init_connect parameter to "SET NAMES utf8" </p>
  
  <pre><code>rds-modify-db-parameter-group mygroup --parameters="name=init_connect, value='SET NAMES utf8', method=immediate"
  </code></pre>
  
  <p>but it fails with:</p>
  
  <pre><code>rds-modify-db-parameter-group:  Malformed input-No value separator = found in NAMES
  </code></pre>
  
  <p>I haven't found any examples that give a good idea how one might do this. Is it possible? Is there some way to escape it that I'm missing?</p>